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Article:

8 Ways You're Ruining Your Online Reputation

Common Online Reputation Management Mistakes & How to Fix Them

3. There's More Bad Than Good

It’s almost impossible these days to have a perfectly clean record on the Internet.

Tiger Woods will never be able to get rid of the articles and pictures about his infidelities that are permanently online, but when you Google him they appear relatively far down the list. That’s because since the debacle, he has offset the negative with positive content. You can do the same through building a website or blog, and adding positive posts and pics to your online footprint.

Tweak the positive to negative content ratio so that positive comes out on top, and it’s possible you’ll bury a misstep or two. 

 

  • Dawn Dugan

    Dawn Dugan specializes in writing books, articles, white papers, reports and special communications for the human resources industry. She is the co-author of Effective Executive Compensation, which was published by AMACOM in 2008. Read more...