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A
few years ago, Kathy met Henry in a social setting. At the time,
Henry had a small business that sounded relatively intriguing to
Kathy. Out of habit, Kathy made a point of getting Henry's contact
information at the end of the evening even though she was content
in her job. The next day she sent him a resume and a letter recapping
their conversation. Henry filed the correspondence for future reference.
A year
and a half later, Henry was starting a different business that needed
someone with a particular set of skills. Henry recalled meeting
Kathy, who had those skills. He pulled her resume out of his file,
contacted her, and pitched the new idea. The opportunity and the
timing were perfect. Kathy now works for this successful, growing
business, adding value as a key part of its operations.
Networking
in professional, social, and other settings has become an increasingly
important aspect of a job search as people now tend to move from
one company to another more frequently.
Network
everyday, everywhere
Follow the demand for your talent by continuous networking, making
it second nature. Make your own connections and be your own agent.
There
are networking opportunities every day. It's done at parties, dinners,
events, small gatherings, birthdays, volunteer activities, and ceremonies.
It happens at the gym, the grocery store, and the garage. Talk to
anyone and everyone including those new to an industry and old pros,
those in school and those overseas. They all matter.
Try
this mental game at a networking function. First, bring a stack
of business cards at least a quarter inch thick. See if you can
find three people who refuse to take one. Chances are, you'll run
out of business cards before you find even one person who says no.
Keep
an active and pleasant communication open with past employers, being
careful not to burn bridges when you leave a company. If you leave
the workforce for a few years to raise children, network with other
stay-at-home parents and attend your partner's company events at
the holidays.
Use
resumes like personal flyers
Resumes can serve as detailed business cards, reminding contacts
of you and your accomplishments. Create a version of your resume
for networking alone, one that can be pulled out on short notice.
Use
informational interviews
Exploit another networking staple with an informational interview
- a formal chat in which you ask someone to talk about his or her
work without trying to squeeze a job out of the experience. It can
be a particularly useful way to get a detailed picture of the industry
since you are free to ask absolutely anything and can more often
expect a frank response than in a regular interview.
Ask
how your contact got into the industry, and why. Ask what skills
are most in demand, where the industry is headed, and where the
jobs will be. Ask the best way to advance. Ask whether he or she
has any regrets. Ask for the best way to find a job in the industry.
Get further contacts.
Network
toward a job
When you actively start to look for work, contact everyone you know.
Go to your immediate and extended family, friends of the family,
religious community, volunteer connections, old college buddies
or clubs, past employers, and anyone you deal with including your
accountant, real estate agent, or dentist. Reciprocate when they
call you.
Network
for your company too
Even if you are happily employed, you can network for your company
and help your personal pursuits at the same time. If your company
gets invited to an event, go. If someone in a salon or at a grocery
store wants to talk about your company, engage them.
Put
your network to use
References can have a significant impact on the final hiring decision.
Be ready to provide potential employers with at least three solid
ones from your network of professional contacts.
-
Leslie Tebbe, Salary.com contributor
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