Never has one incident singularly highlighted the good, the bad, and the incredibly ugly components of living in the age of social media than a situation earlier this month regarding a young engineer, his two job offers, and his decision to ask the Internet to help him determine which one he should accept.
The young man, who has not been identified, posted a question to Quora -- the Q&A social media platform -- to help him decide between a job offer from the ride-sharing powerhouse Uber and Zenefits, an HR software startup. The man came up with compelling reasons to work for each company, such as strong management teams, Zenefits' passionate pursuit of him as a candidate, and believing strongly in Uber's product and mission. And while he thought he'd be a better fit for Zenefits, the one con he listed for that company was a lack of brand recognition.
"My biggest problem with Zenefits is that it isn't a buzzword like Uber," he writes. "Most people won't know what Zenefits is (or so I think). I think that this isn't as exciting a brand name to have on your resume when applying to the likes of Google."