Do you know Atsuna Matsui, Chiara Ferragni or Julia Roga? They are top fashion bloggers, who are extremely influential on the internet. Being a popular fashion blogger must be very fascinating and exciting. You can share your fashion philosophy on the internet in terms of text, pictures, video, and animated graphics. You could make a lot of money if your taste and style is appreciated by people around the world. But the competition in the careers market is hard. Here we will provide you some tips to help you stand out and build successful career.
Step 1: Understand the fashion blogger's description and responsibilities.
Before the 20th century, the fashion industry was unsaturated and only professionals and models could be invited into fashion shows and conference brands. With the advent of social media, the public gained more voice, and fashion bloggers become more and more influential, even leading the style trendsetters.
Get to know what is a real fashion blogger?
Fashion bloggers are internet figures who get involved in the fashion industry. These bloggers are appreciated and followed by a huge number of fans across the world, they have a unique sense of style and design and use it to present fashion on social media platforms. Some of the well-known fashion bloggers now, like Chiara Ferragni, were just a normal person who likes sharing life before rising to fame.
Step 2: Learn Best Tips to become a fashion blogger?
A good way to start up is to look at some successful bloggers and imitate them. You will learn how to choose a topic and connect with the readers. This isn’t enough. Only creative, innovative and inspiring bloggers can gain popularity and fan following. Confidence, a great sense of style and hard work, all contribute in becoming the most influential and successful fashion blogger.
1. Develop a unique style
It is essential for a fashion bloggers to develop their style so that people can remember them faster than other bloggers. No one would like a blogger who always copy someone else work, especially in the fashion industry. You can decide the overall style based on your target audiences, characters and attitude of fashion. Originality is the key. If your writing doesn’t have a special edge, it might not exist as well. Always ask yourself: what is the difference between me and others? Why should people choose me over them?
2. Remain confident
Most social media users might prefer to follow good looking people, but you can become a popular fashion blogger even without a perfect shape or so-called beautiful appearance. As long as you are self-confident, good at discovering and showing your charm, you can still attract many followers with your personality. Everyone has the potential to be great and unique and all you need is to make use of it. Your confidence can come over to other people and give them happiness and encouragement.
3. Invest in yourself.
If you want to be a full-time fashion blogger and make it for living, it is very important to keep forward progress in motion. Your ability and vision are responsible of the growth of your business. Read books and the latest fashion journals. Follow the news and fashion trends every day. Ask professionals for advice. Learn courses on writing, Photoshop and even management. Take advantage of every opportunity to improve yourself, so you can always add interesting elements to your blog and manage business better.
Step 3: View best colleges and universities for a fashion blogger
For those who want to further study in fashion, here are top colleges and universities of relevant majors. They have everything you need to know about fashion and design.
What kind of schools can I choose?
1. Fashion Institute of Technology
FIT, founded in 1944, is one of the world's four major fashion colleges. According to the latest CEOWORLD rankings for 2019, FIT has been named the world's number one fashion school, ahead of Parsons School of Design and Central Saint Martins. The university offers majors in fashion design, advertising design, fashion photography, fashion product management, etc.
2. Parsons School of Design
Parsons School of Design is a world-renowned design school and the most famous fashion design school in the United States. Every year, the school sends graduates to enterprises all over the world, some of whose are now top fashion designers. Most of them hold important design positions in large enterprises and master the design vane of enterprise products.
3. Central Saint Martins
Central Saint Martins is a famous British college of art and design, part of the University of the Arts London. It is also one of the four major fashion design schools in the world, famous for outstanding fashion designer graduates. Most of the fashion design graduates are hired by Dior, Gucci, and many other international fashion brands to hire.
4. London College of Fashion
5. The University of Manchester
6. Royal College of Art
7. Istituto Marangoni
8. Politecnico di Milano
9. Institut Franais dela Mode
10. ESMOD international
11. Royal Academy of Fine Arts
12. Bunka Fashion College
Step 4: Think about whether is it worth to be a fashion blogger
For most people, it is not easy to be a fashion blogger. The fashion industry and cyber world both are changing rapidly, which puts a lot of pressure on fashion bloggers. Before entering this industry, you need to think through whether it is a wise decision or not.
Should I become a fashion blogger?
To the bright side, fashion blogger is still a dream job for fashionistas. You can incorporate your interests into work, and make a good profit once having a loyal fan base. This job can broaden your horizons, introduce you to many friends with the same interest, and boost your brainpower. You can spread positive energy with your posts on social media. However, it is still possible that you achieve neither worth nor fame after a very long time of hard work.
Step 5: Prepare relevant skills for a fashion blogger?
As a fashion blogger, you need to handle multiple complicated tasks. In the beginning, you might have to do everything on your own. Even if you have a team to help, the skills mentioned below are still essential to a fashion blogger.
What requirements to become a fashion blogger?
Writing is one of the most important skills for a fashion blogger. Though many bloggers now emphasis more on photos and videos. Quality content gives readers a better understanding of your thoughts, so they will begin to reach out to you. Never doubt the magical power of words.
Besides, photography and video editing can make your blog interesting and more attractive. To be a fashion blogger, marketing skills are also required because the job mainly involves advertisement and brand projects.
Being a fashion blogger is not just about beauty and trend; you need a marketing strategy to convert your popularity into real money. How to decide the parent brand equity and brand match? Who is your target audience? Every decision matters in your career so acquire as more commercial knowledge as possible and try to maximize your profit with it.
Develop your career path
It is difficult to maintain popularity as a fashion blogger, even those with a large number of fans. Fashion bloggers usually make a transition when arriving at their career bottleneck. If you want to work in the fashion industry for life, think about your long-term career path.
What is a fashion blogger's career path and how to plan it?
Most famous fashion bloggers choose to create their brand, which is a very effective way to prompt and present their ideas and attitudes on fashion. Also, they can earn much more profit with private label products compared to business cooperation with other companies. Some bloggers, with extraordinary leadership and management ability, start their own companies or studios to discover and train new fashion talents. The bloggers can provide solid market teams and use their previous experience to help beginners gain a foothold in fashion.
The fashion blogger is a challenging but interesting job. As mentioned earlier, if you want to work in this position full time, you need to treat it like a business and demand more of yourself. Stay curious and work hard, and you will achieve your goals.