How to Become a Market Research Analyst

Step 1: Understand the job description and responsibilities of a Market Research Analyst

What does a Market Research Analyst do?

A Market Research Analyst collects and analyzes data to evaluate existing and potential product/service markets. Identifies and monitors competitors and researches market conditions or changes in the industry that may affect sales. Being a Market Research Analyst typically requires a bachelor's degree. Typically reports to a manager. The Market Research Analyst gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Market Research Analyst typically requires 2 to 4 years of related experience.

People's Opinions on Market Research Analyst responsibilities

If you want to become a market research analyst, you will need to earn at least a bachelor's degree in marketing research or a related discipline like statistics or math.

12/24/2019: Salisbury, NC

To be successful as a marketing research analyst, you must have specific soft skills, which are personal qualities you were born with or acquired through life experience.

11/08/2019: Cleveland, OH

After getting experience assisting more seasoned market research analysts, your employer will assign you to your own projects.

11/19/2019: Chattanooga, TN

All the research done by market research analysts results in dense reports and complicated spreadsheets which capture insights into the market and future opportunities (examples are reports on sales trends and consumer demographics, preferences, needs, and buying habits).

12/27/2019: Cleveland, OH

In addition to taking surveys, market research analysts are responsible for keeping track of client industry trends and general marketing trends, as well as forecasting these markets to provide companies with proposals and information of the products, services, promotions and all relevant data to help management in their marketing decisions.

12/18/2019: Orlando, FL
Read all People's Opinions Submit your opinion

Step 2: Learn best tips to become a Market Research Analyst

Best tips for those who want to become a Market Research Analyst

Here are some tips to become a Market Research Analyst.

People's Opinions on best tips

You're applying for a job and the employer wants a cover letter.

12/09/2019: Duluth, MN

Your boss is holding a staff meeting.

01/03/2020: Nashville, TN

Highlight your education and experience.

11/10/2019: Idaho Falls, ID

Edit your cover letter and resume.

11/02/2019: Allentown, PA

Knowledge of online marketing methods along with analysing data and preparing reports.

11/01/2019: Peoria, IL
Read all People's Opinions Submit your opinion

Step 3: View best colleges and universities for Market Research Analyst

Best colleges and universities for Market Research Analyst

  • Butler University
  • Carroll College
  • Cooper Union
  • High Point University
  • Princeton University
  • Providence College

Step 4: Think about whether is it worth to be a Market Research Analyst

Is being a Market Research Analyst Worth it?

People's Opinions on lifestyles

Many do market research for their employers while others work for consulting firms that specialize in providing this service to other companies.

12/17/2019: Tampa, FL

"Manages all aspects of marketing research projects including identifying objectives, designing methodology, creating questionnaires or polls, implementing, and analyzing research and reporting results".

11/02/2019: Monroe, LA

To be successful as a marketing research analyst, you must have specific soft skills, which are personal qualities you were born with or acquired through life experience.

12/15/2019: Little Rock, AR

Qualified candidates must have Master’s degree or… scenario analysis, fixed income derivative valuation, new product research and testing, and derivative modeling, including at least 1….

11/09/2019: Macon, GA

As an intern to the marketing team, you will make an… landscape and stay afloat of industry trends Assist in the go-to-market execution of new feature releases Ensure sales and customers….

12/15/2019: Grand Rapids, MI
Read all People's Opinions Submit your opinion

Step 5: Prepare relevant skills for being a Market Research Analyst

What skills do you need to be a Market Research Analyst?

When looking into a role like this one, you need to take account of your skills and abilities.  The ability to succeed in this role depends upon the possession of the following skills: Competitor Analysis, Market Analysis, Market Research.  Although not always necessary, a grasp of these skills can help: General Data Analysis Software.  During an interview, try to convey your knowledge of these skills.

People's Opinions on Market Research Analyst skills

Marketing research executives who specialise in quantitative research typically follow a standard ‘nine-to-five’ day, although they may occasionally be required to work out of hours on larger projects.

12/05/2019: Philadelphia, PA

Market research analysts also need several years of work experience to become certified as professional market researchers.

12/14/2019: Honolulu, HI

This helps gain access to greater job opportunities – such as becoming a market research analyst ‑ as well as qualify for particular certifications.

12/13/2019: Fort Worth, TX

In addition to obtaining the right education and building job experience, market research analysts need specific soft skills to succeed in the field.

12/22/2019: Abilene, TX

Finally, market research analysts need to possess exceptional communication skills.

12/19/2019: Moline, IL
Read all People's Opinions Submit your opinion

Step 6: View average salary for Market Research Analyst

How much does a Market Research Analyst make?

The average salary range for a Market Research Analyst is from $62,283 to $82,230. The salary will change depending on your location, job level, experience, education, and skills.

Salary range for a Market Research Analyst
$62,283 to $82,230

Step 7: Find relevant Market Research Analyst jobs, and apply.

Looking for Market Research Analyst jobs?

Here are some Market Research Analyst jobs in the United States.

Search Market Research Analyst Jobs in the United States

Step 8: Explore Career Path of Market Research Analyst

Step 8: Explore Career Path of Market Research Analyst? Market Research Analyst II