Skills & Competencies for Managed Care Marketing Manager
Managed Care Marketing Manager job profile
Book a Demo and Receive a Sample Job ProfileJOB SUMMARY for Managed Care Marketing Manager
Develops and implements marketing plans for a managed care organization.
JOB RESPONSIBILITIES for Managed Care Marketing Manager
Promotes the organization's services to potential members and business partners. Identifies and targets new opportunities and sources of additional business and revenue.
Managed Care Marketing Manager SALARY RANGE
BASE 50%
$102,059
TOTAL 50%
$103,325
Job Level
M03
Job Code
HC07000597
Education/Degree
Bachelor's Degree
Reports To
Head of a Unit/Department
Managed Care Marketing Manager Skills and Competencies List
11 general skills or competencies (Job family competencies) for Managed Care Marketing Manager
1
Job Family Competencies –
Campaign Management
Proficiency Level -4
Level 1 Behaviors
(General Familiarity)
Identifies the campaign management process to attract new customers.
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Level 2 Behaviors
(Light Experience)
Tracks performance metrics of marketing campaigns.
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Level 3 Behaviors
(Moderate Experience)
Leverages campaign management system to improve our response rate.
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Level 4 Behaviors
(Extensive Experience)
Validates complex issues on marketing campaigns to improve customer loyalty.
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Level 5 Behaviors
(Mastery)
Leads the overall vision of campaign management to strategize how to market our products and services.
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2
Job Family Competencies –
Demand Generation
Proficiency Level -3
Level 1 Behaviors
(General Familiarity)
Explains the importance of effective marketing campaigns for demand generation.
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Level 2 Behaviors
(Light Experience)
Supports the development and execution of demand generation campaigns.
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Level 3 Behaviors
(Moderate Experience)
Uses demand generation campaigns like events and webinars to acquire prospects and increase responses.
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Level 4 Behaviors
(Extensive Experience)
Provides comprehensive demand generation plans for short- and long-term profitable growth.
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Level 5 Behaviors
(Mastery)
Promotes improvement on demand generation tactics by developing new tools and optimizing program performances.
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3
Managed Care Marketing Manager
- Skill and Competency
Proficiency Level - 3
4
Skill and Competency -
Managed Care Marketing Manager
Proficiency Level - 4
5
Competency for -
Managed Care Marketing Manager
Proficiency Level - 5
14 soft skills or competencies (core competencies) for Managed Care Marketing Manager
1
Core Competencies –
Budgeting
Proficiency Level -3
Level 1 Behaviors
(General Familiarity)
Lists the elements and the steps on how to conduct budgeting.
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Level 2 Behaviors
(Light Experience)
Tracks and reports financial inefficiencies to ensure smooth functioning of our budgeting processes.
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Level 3 Behaviors
(Moderate Experience)
Works with senior management in creating appropriate budget amounts.
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Level 4 Behaviors
(Extensive Experience)
Recommends alternative budgeting strategies for resolving budgeting issues in our workplace.
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Level 5 Behaviors
(Mastery)
Introduces technologies, policies, and programs for more effective budget management.
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2
Core Competencies –
Planning and Organizing
Proficiency Level -5
Level 1 Behaviors
(General Familiarity)
Lists commonly used tools in workplace planning and organization.
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Level 2 Behaviors
(Light Experience)
Works with specific tools in prioritizing and allocating resources to ensure task accuracy.
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Level 3 Behaviors
(Moderate Experience)
Prepares schedules to plan, organize, and complete priorities promptly.
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Level 4 Behaviors
(Extensive Experience)
Sets short- and long-term objectives to organize team workload and improve efficiency.
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Level 5 Behaviors
(Mastery)
Leads the development of new techniques and strategies to drive effective planning and organization.
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3
Managed Care Marketing Manager
- Skill and Competency
Proficiency Level - 3
4
Skill and Competency -
Managed Care Marketing Manager
Proficiency Level - 4
5
Competency for -
Managed Care Marketing Manager
Proficiency Level - 5
Summary of Managed Care Marketing Manager skills and competencies
There are 0 hard skills for Managed Care Marketing Manager.
11 general skills for Managed Care Marketing Manager, Campaign Management, Demand Generation, Digital Marketing, etc.
14 soft skills for Managed Care Marketing Manager, Budgeting, Planning and Organizing, Monitoring Progress, etc.
While the list totals 25 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Managed Care Marketing Manager, he or she needs to be skilled in Budgeting, be an expert in Planning and Organizing, and be skilled in Monitoring Progress.
11 general skills for Managed Care Marketing Manager, Campaign Management, Demand Generation, Digital Marketing, etc.
14 soft skills for Managed Care Marketing Manager, Budgeting, Planning and Organizing, Monitoring Progress, etc.
While the list totals 25 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Managed Care Marketing Manager, he or she needs to be skilled in Budgeting, be an expert in Planning and Organizing, and be skilled in Monitoring Progress.
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