Marketing Coordinator

GENERAL SUMMARY

Sunset Grill Restaurants Ltd. is one of Canada’s first all-day breakfast restaurant franchises. Since 1985 we’ve been the home of Famous All-Day Breakfast® and have expanded to more than 100 locations across three provinces. Our philosophy is all about freshness: fresh ingredients, healthy cooking methods, and nothing is ever deep fried. We believe simple ingredients make great meals and lasting memories. Our restaurants are owner-operated and designed with community in mind. At Sunset Grill, we’re your home away from home.

Sunset Grill is looking for a motivated individual to join our Head Office team as our Marketing Coordinator!

This role offers meaningful “hands-on” work experience in a highly dynamic environment. Reporting to the Director, Marketing & Communications, the Marketing Coordinator will assist with the planning and execution of creative social media and email campaigns as well as reputation management efforts. If you’re able to take direction, willing to learn from others, and are open to new ideas, we want to hear from you!

You are:

• Curious
• Up for any challenge
• Like problem solving
• Creative
• Collaborative
• A brand ambassador with a positive and friendly attitude
• Patient, empathetic, and understanding

RESPONSIBILITIES

· Work closely with the Director, Marketing & Communications to create and implement social media and email campaigns

· Develop content calendars on a weekly and monthly basis

· Write creative copy for social media channels (Facebook, Instagram)

· Capture and edit photos to be used for online marketing (social media, website, Google, ads, etc.)

· Create branded video content to be used in marketing campaigns

· Plan and execute organic (i.e. non-paid) digital marketing campaigns for local stores

· Design creative assets for contests and giveaways

· Visit store locations during events (e.g. Pancake Tuesday, store anniversary, charitable initiatives, etc.) and interview/interact with franchisees, staff & guests

· Participate in creative brainstorm sessions

· Actively monitor social media and other review channels and escalate issues when required

· Assist with the writing of press releases for new store openings, product launches, LTOs, etc.

· Update website information (must be familiar with WordPress CMS)

Analyze the market for marketing opportunities

· Administrative duties as assigned

QUALIFICATIONS & EXPERIENCE

· Minimum 2-3 years’ experience in content creation, social media management or marketing field

· Comfortable with content creation – specifically video and Instagram Reels

· Excellent oral and written communication skills

· In-depth working knowledge of Meta (Facebook, Instagram) and other social media platforms

· Working knowledge of the elements of photography and what makes an image memorable

· Working knowledge of Photoshop, Illustrator, Premiere, Canva and/or other photo and video editing software

· Experience with social media analytics

· Background or experience in the food service industry an asset, but not required

· Customer service experience an asset

· Creative thinking is a must!

For further information, please visit our website: www.sunsetgrill.ca

If you are interested in applying for this position, please send your resume and cover letter to careers@sunsetgrill.ca and include Marketing Coordinator in the subject line of your email.

Sunset Grill Restaurants Ltd. is an equal opportunity employer and encourages all interested and qualified candidates to apply. Should you require any type of accommodation, please do not hesitate to contact us.

Thank you for your interest in Sunset Grill. Only applicants selected for an interview will be contacted.

Job Types: Full-time, Permanent

Pay: $50,000.00 per year

Benefits:

• Company events
• Dental care
• Discounted or free food
• Extended health care
• Flexible schedule
• Paid time off
• Vision care
• Work from home

Schedule:

• Monday to Friday

Education:

• Bachelor's Degree (preferred)

Experience:

• Marketing: 2 years (required)

Language:

• English (preferred)

Work Location: Hybrid remote in Oakville, ON L6H 5S9