Market Development and Outreach Specialist-Hybrid

City/State Roanoke, VA Overview Work Shift First (Days) (United States of America) Sentara Healthcare is currently seeking a full-time/hybrid Marketing Development and Outreach Specialist for Optima Health Community Care in Roanoke, VA Job Summary: The Community Outreach Coordinator is a community development and member outreach role, responsible for a geographic area generating millions of dollars in annual revenue. Creates marketplace opportunities to showcase Optima Family Care's (OFC) programs and services for Medicaid beneficiaries, advocates and community leaders. Initiates and develops community activities that drive membership growth or retention. Initiates grass-roots stakeholder development in support of OFC goals. Provides on-site management of events. Demonstrates proficiency in understanding, analyzing and articulating complex issues in the Medicaid program or in the community, including emerging health care issues. Use of personal vehicle required. Required Education: Bachelor's Degree Required Job Requirements: Previous experience in CRM Databases Required: 3 years Customer Service Required: 3 years Health Plan Product Support Required: 3 years Outreach and Advocacy Required: 3 years of Public Relations Use of personal vehicle required. Sentara Benefits: Sentara employees strive to make our communities healthier places to live. We’re setting the standard for medical excellence within a vibrant, creative, and highly productive workplace. For more information about our employee benefits, https://www.sentaracareers.com/explore-sentara/benefits/ Join our team, where we are committed to quality healthcare, improving health every day, and provide the opportunity for training, development, growth! Job Summary The Community Outreach Coordinator is a community development and member outreach role, responsible for a geographic area generating millions of dollars in annual revenue. Creates marketplace opportunities to showcase Optima Family Care's (OFC) programs and services for Medicaid beneficiaries, advocates and community leaders. Initiates and develops community activities that drive membership growth or retention. Initiates grass-roots stakeholder development in support of OFC goals. Provides on-site management of events. Demonstrates proficiency in understanding, analyzing and articulating complex issues in the Medicaid program or in the community, including emerging health care issues. Use of personal vehicle required. Qualifications: BLD - Bachelor's Level Degree (Required) CRM Database, Customer Service, Health Plan Product Support, Outreach and Advocacy, Public Relations Skills Communication, Microsoft Office, Speaking Sentara Healthcare prides itself on the diversity and inclusiveness of its close to an almost 30,000-member workforce. Diversity, inclusion, and belonging is a guiding principle of the organization to ensure its workforce reflects the communities it serves. Per Clinical Laboratory Improvement Amendments (CLIA), some clinical environments require proof of education; these regulations are posted at ecfr.gov for further information. In an effort to expedite this verification requirement, we encourage you to upload your diploma or transcript at time of application. In support of our mission “to improve health every day,” this is a tobacco-free environment. Sentara Healthcare is a Virginia and Northeastern North Carolina based not-for-profit integrated healthcare provider that has been in business for over 131 years. Offering hundreds of sites of care including 12 hospitals, PACE, home health, hospice, medical groups, imaging services, therapy, outpatient surgery centers, and an 858,000 member health plan. The people of the communities that we serve have nominated Sentara “Employer of Choice” for over ten years. U.S. News and World Report has recognized Sentara as having the Best Hospitals for 15 years. Sentara offers professional development and a continued employment philosophy!