What are the responsibilities and job description for the Account Strategist position at Accenture?
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 743,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability.
We are uniquely able to deliver tangible outcomes because of our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song. These capabilities, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com.
We Are:
Accenture Marketing Operations is the global managed services arm of Accenture Song. We activate and optimize hyper-relevant, data-driven, brand experiences to deliver breakthrough marketing-led growth, cost effectively, across all digital consumer touchpoints and channels.
Advance your career in a fast-accelerating digital marketing agency on track to transform the industry and dominate the market. Disrupt, innovate, and change the way frictionless marketing strategy is delivered to clients at scale. Deploy new technologies and data-driven insights. Transform the performance of leading brands. Grow alongside our global talent network.
You Are:
As an Account Strategist you will be the strategy lead on all things digital marketing. You will work directly with a portfolio of clients to develop results-driven solutions to achieve their goals and objectives and demonstrate ROI. You will serve as the liaison for our internal teams and the client by focusing on providing oversight on execution and overarching strategy. This is an opportunity to strengthen your strategy chops while becoming a client relations expert. You will also play a large role in project managing each of your respective clients to ensure we deliver in full against our Scope of Work. This will entail managing budgets, deliverables such as reporting and internal teams to deliver work in a timely and thorough manner.
You are a strategic and organized digital marketing guru! You know how to manage timelines and deliverables and you love keeping everyone on track. You are well versed at translating client’s goals and objectives into high level digital marketing strategies. You have dabbled in all the major paid media platforms and can be dangerous on a client call when they are asking tough questions.
The Work:
Drive strategy in digital media marketing campaigns - paid media, partnership, affiliate marketing, email marketing, SEO
Analyze the performance of existing digital campaigns, optimizing them and scaling them to deliver greater ROAS.
Develop a strategy for the testing of a wide range of new digital channels and making recommendations on their role within the overall media mix.
Work alongside the Media team to forecast marketing spend and projections across channels to align with client goals and objectives that can range from new customer acquisition, ROAS specific goals, lead generation, brand awareness, etc.
Cross-channel analysis and understanding for reporting purposes: knows how different channels/platforms work together and can own and manage budgets across channels
Ownership of client budget and media plans
Project managing all timelines and deliverables related to client portfolio
Here's What You Need:
A minimum of 4 years of experience in digital media/marketing
A minimum of 4 years of experience working with KPIs and relevant paid media metrics (Impressions, Clicks, CTR, CPC, CVR, Conversions, CPA, ROAS, etc.)
Bonus Points for:
Technical experience within the platforms (Google, Meta, Microsoft Ads, Programmatic DSPs, TikTok, SnapChat) from a reporting and optimization perspective.
Experience with Account Management
Experience with pulling topline metrics and reporting as needed
Experience in Project Management platforms/tools
Travel:
This role will have minimal travel needs, <10%.
Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired in California, Colorado, New York or Washington as set forth below.
We accept applications on an on-going basis and there is no fixed deadline to apply.
Information on benefits is here.
Role Location Annual Salary Range
California $63,200 to $169,800
Colorado $63,200 to $146,700
New York $58,500 to $169,800
Washington $67,300 to $156,200
What We Believe
We have an unwavering commitment to diversity with the aim that every one of our people has a full sense of belonging within our organization. As a business imperative, every person at Accenture has the responsibility to create and sustain an inclusive environment.
Inclusion and diversity are fundamental to our culture and core values. Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities. Read more here
Equal Employment Opportunity Statement
Accenture is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation.
All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.
Accenture is committed to providing veteran employment opportunities to our service men and women.
For details, view a copy of the Accenture Equal Employment Opportunity and Affirmative Action Policy Statement.
Requesting An Accommodation
Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.
If you would like to be considered for employment opportunities with Accenture and have accommodation needs for a disability or religious observance, please call us toll free at 1 (877) 889-9009, send us an email or speak with your recruiter.
Other Employment Statements
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.
Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.
Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.
The Company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.
Salary : $63,200 - $169,800