Programmatic Media Manager

We Are:

The Stable, part of Accenture, is a commerce agency that connects brands and consumers across all channels. Leveraging a full suite of omnichannel capabilities, we drive revenue and efficiency for brands through both retail and direct-to-consumer (DTC) channels. Backed by data, fueled by insights, and brought to life through world-class sales and operations, creative, digital, and patented technology, we build and execute strategies that acquire customers, create immersive experiences, and scale brands.

You Are:

As a Programmatic Media Manager, you will implement client campaigns across Display, Mobile, Native, Audio and Video channels. You'll ensure that best practices are implemented, and client goals are being met and exceeded. Our team is comprised of innovative, data driven eCommerce experts with best-in-class technology, creative, design, marketing and Amazon services capabilities. Our clients are some of the fastest growing and most well regarded digital-first retail brands in the U.S.

The Work:

• Be the resident expert on all things Programmatic trading; maintaining platform certifications, and staying up to date on industry trends in both the Retail and DTC verticals.

• Run campaigns supporting our proprietary product, Hyphen. Hyphen is a media optimization engine and shoppable technology all-in-one. (Learn more about Hyphen here - https://thestable.com/products/hyphen)

• Deploy knowledge of the Programmatic ecosystem , including CTV, Standard Display, Native, Responsive Display, Digital Out of Home, Digital Audio, etc.

• Contribute to and support established best practice optimization processes, campaign set up, client communication, and more.

• Build, QA, monitor and optimize campaigns to ensure deliverables and KPIs are met.

• Monitor, report, perform analysis, and monitor pacing of all assigned campaigns; adjust if needed to remain in budget parameters.

• Multi-task and manage multiple client accounts seamlessly with tight timelines and The Stable's work cadence.

• Conduct regular and ad hoc analysis to identify opportunities to improve performance within your campaigns and across campaigns as a whole.

• Support the team in building documentation for media processes.

• Stay up-to-speed on the most recent updates for impactful platforms and technologies and their implications for clients (policies, insights, restrictions) and performance (tracking).

• Provide data analysis of campaign performance metrics to develop optimization approach to improve campaigns with different buying models and optimization techniques.

• Keep key stakeholders, including clients and account teams, updated on campaign and account level performance via regular and ad-hoc reporting and status meetings.

• Research the latest digital media content trends and stay up-to-date with the landscape. Provide thoughtful Point of Views (POVs) to internal media teams.

Here's what you need:

• A minimum of 2 years' career experience trading programmatic campaigns at an agency, brand, DSP or Ad Network; and,

• A minimum of 2 years' hands-on keyboard experience working with a DSP (i.e., The Trade Desk, DV360, Amazon, StackAdapt, etc.),

Bonus Points For:

• Bachelor’s degree preferably in Marketing, Statistics, Computer Science, Business

• Experience with DMPs (i.e., LiveRamp, etc.), ad servers (i.e., DCM, FlashTalking, Sizmek, etc.), third party verification vendors (i.e., IAS, DoubleVerify, Moat), and/or media accounting systems (i.e., MediaOcean, Prisma, Adazzle)

• Experience with real-time bidding, attribution models, and associated technologies

• Basic tag trouble-shooting skills

• Experience in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis

• In-depth understanding of digital media fundamentals and language

• Agency experience is preferred

Travel:

For now, all Accenture business travel, international and domestic, is currently restricted to client-essential sales/delivery activity only. Please note: The safety and well-being of our people continues to be the top priority, and our decisions around travel are informed by government COVID-19 response directives, recommendations from leading health authorities and guidance from a number of infectious disease experts.

Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired in Albany County, NY, California, Colorado, New York City or Washington as set forth below.

Information on benefits is here.

Role Location Annual Salary Range

California $54,500 to $145,100

Colorado $54,500 to $125,400

New York - Albany $50,500 to $116,100

New York City $63,100 to $145,100

Washington $58,100 to $133,500

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