Digital Sales Account Executive

Alpha Media in Columbia, South Carolina is looking for an Account Executive that can focus on digital sales. As a Digital Sales Account Executive, you'll help to provide integrated digital marketing solutions to ensure client success and account growth. Alpha Digital has proven to be a local leader in providing digital marketing solutions providing both turn-key and custom digital solutions for all size businesses.

Your responsibility will be to drive and grow digital business with advertisers in local communities. You'll manage business relationships to ensure that the clients' needs and requirements are met. You will serve as the driving digital sales resource within a team, collaborating with the sales staff to provide them with a comprehensive portfolio of solutions and options as well as hunting for solo business. This is a fast-paced, client-facing role in which you will need to be able to handle multiple clients and opportunities daily.

Alpha Media is a diverse multimedia company sharing your favorite music, sports and news across a variety of platforms. Whether it’s on your phone, desktop, tablet, Alexa, Google Home or in your car, our stations will enhance your journey. We hire and retain top talent who are unique, innovative and vibrant. We believe in creating progressive products, world-class events, and building strong relationships in our communities.

Headquartered in Portland, Oregon, Alpha Media owns or operates over 200 live broadcast radio stations and digital properties covering all formats serving 44 markets across the United States. In addition to our over-the-air broadcasts, Alpha audio products can be heard across multiple platforms, including all major smart devices. Strong relationships with our listeners and clients in the communities where we live and work keep Alpha Media true to its local-first heritage. www.alphamediausa.com.

Responsibilities:

• Cultivate new business both self-generated and collaborate with team members to grow existing customer’s business.
• Provide pre-sales and post-sales support to ensure campaigns sold are fulfilled, this included building presentations, planning both at the rep and client level.
• Ability to interpret performance reports and communicate for both internal and external parties.
• Use performance data to make campaign recommendations that result in incremental sales.
• Develop relationships to serve as a trusted consultant with customers to optimize their digital advertising.
• Understand and adapt to Alpha Digital’s ongoing product mix ensuring you are the go-to person on your team for all things digital.
• Responsible for achieving digital sales goals for a given area of responsibility that includes correct forecasting and pipeline management.
• Implements sales strategies to achieve revenue goals of the team.
• Expand existing digital customer base to new generate digital revenue.
• Review customer needs analysis to determine the best mix of digital products.
• Meet with key clients, negotiate and close deals.
• Exceeds sales targets both individually and at a team level.

Qualifications:

• Proven track record of sales quota achievement.
• Proven track record of selling digital marketing products (SEM, SEO, SOCIAL, VIDEO, Display).
• Proven track record of success in growing new account base.
• Advanced knowledge and understanding of digital research tools and mythologies.
• Advanced knowledge and understanding of the digital landscape including programmatic, native advertising, and branded content.
• Superior presentation, interpersonal & communications skills.
• IAB Certification (preferred).
• 3 to 5 years of digital sales experience.
• Google Workspace, PowerPoint, Excel experience.

Benefits:

Alpha Media invests in people who invest in themselves and offers employees a competitive package of health and welfare benefits.

• Employer sponsored medical, dental & vision insurance with a variety of coverage options.
• Employee Assistance Program (EAP) for full time and part time employees as well as all household members at no cost.
• 401(k) with discretionary employer matching.
• Paid vacation, company holidays and a birthday day for you to use during your birthday month.
• Alpha Cares – paid volunteer hours.
• Pet adoption subsidy.

Alpha values Integrity, a Can Do Attitude, Passion, Competitiveness, Creativity and embraces that work can be FUN. If these qualities are important to you and you feel you check off the qualities we are looking for, apply now and let's talk.

Alpha Media is an equal opportunity employer and participates in E-Verify. Click Here to learn more about E-Verify.