Marketing Coordinator

Altorfer CAT
Rapids, IA Full Time
POSTED ON 3/3/2023 CLOSED ON 4/28/2023

What are the responsibilities and job description for the Marketing Coordinator position at Altorfer CAT?

Working Hours/Days

Mon-Friday 8: 00 a.m. – 5:00 p.m.

Overview

Altorfer’s Marketing Coordinator will develop and execute plans for a wide variety of marketing campaigns. They will track results from these activities to plan future efforts based on what has been seen before. Our ideal candidate has an eye for detail and can work well with others. They can interpret customers’ behavior and develop creative ways to increase brand awareness. If you have excellent communication skills and a passion for advertising strategies, we want to meet you. Ultimately, you will ensure Altorfer’s marketing efforts help us achieve our immediate and long-term business goals.

Basic Duties

  • Develop and execute strategic marketing campaigns that include a wide variety of media channels.
  • Setup tracking systems for marketing campaigns and online activities.
  • Conduct market research to identify marketing opportunities and negotiate media coverage.
  • Traffic all advertising efforts to appropriate channels.
  • Create, maintain and strengthen the organization’s overall brand through all media avenues.
  • Manage and maintain vendors relations.
  • Maintain strict confidentiality of sensitive information.
  • Simplify complex data into a user-friendly format such as graphs, charts and other visual aids.

Qualifications

  • Bachelors degree or 3-5 years of experience in marketing/communications or related.
  • Expert knowledge of traditional and digital marketing tools.
  • Experience with campaign planning and execution.
  • Proficient in Microsoft Office and Adobe Creative Suite applications.
  • Experience with content creation, creative writing, advertising concepts and media negotiations.
  • Critical thinker with strong problem-solving and research proficiencies.
  • Ability to comprehend and interpret competitor strategies and consumer behavior.
  • Ability to gather large amounts of data and convert it into meaningful analysis.
  • Strong organizational skills and detail oriented.
  • Ability to work under pressure and meet strict deadlines.
  • Creative mind with strong written and verbal communication skills.

Physical Requirements/Working Conditions

This position will primarily work in an office environment, there will be times when you are required to go out into the service and warehouse area and will be required to wear close-toed shoes and safety glasses in designated areas. May, on a continuous basis, sit at desk for a long period of time; intermittently answer telephone and write or use a keyboard to communicate through written means. Traveling is needed to attend events and visit other store locations. Must be able to walk, bend, lift up to 20 lbs. The physical demands described above are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

 

Why Work for Altorfer? At Altorfer, our iron is just the beginning. Our people make our company successful, and we would not be who we are without them. As a third generation, family-owned company created in 1957, we bring our values into how we do business. Everyone from technicians, sales representatives, administrative professionals, or somewhere in between is part of the “A-Team” and is critical to our success. Here at Altorfer, we have over 35 locations and 1300 employees with long tenure for you to learn from. We have a collaborative, family valued culture, with a great reputation in the industry. A company that offers competitive pay, excellent benefits, and a remarkable team of people to work with.

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