What are the responsibilities and job description for the Senior SEO Specialist position at American Addiction Centers?
Overview
Company Summary
If you are searching for a fulfilling place to develop your career and an opportunity to make a difference in helping others, then keep reading on. Here at AAC, we have a progressive culture; we listen to your ideas, value a work/life balance, invest in education, and we foster trust and respect for all individuals. Our exceptional comp and strong benefits include medical, dental, vision and life insurance. We are looking for our future leaders, who are not only going to fill the qualifications for this job description, but who are going to exceed expectations. Be a part of a team whose mission is to provide quality, compassionate, and innovative care to adults struggling with addiction and co-occurring mental health disorders. Our purpose and passion are to empower patients, their families, and our communities by helping individuals achieve recovery and optimal wellness of the mind, body, and spirit.
**REMOTE APPLICANTS ENCOURAGED TO APPLY**
Responsibilities
Job Summary
American Addiction Centers (AAC) is committed to elevating the standard of online addiction content, reducing the stigma surrounding addiction, and connecting families and individuals nationwide with quality treatment facilities, and we’re looking for an Sr. SEO Specialist to join our San Diego marketing team!
Position Objectives:
Work with content team to publish high quality, thoroughly researched, factually accurate, and informative content that will encourage visitors to seek addiction treatment for themselves or their loved ones. The position helps to improve brand expertise, authority, and trust by publishing expert-level content that continuously raises the bar for addiction research and information.
Also, please note: this is a full-time, in-house position.
Duties and Responsibilities:
- To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.
- The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- On-site content installation and optimization, including formatting, adding meta titles, descriptions, and internal linking
- On-site SEO projects and tasks, including fixing broken links, crawl errors, 301 redirects, and other on-site optimization efforts
- Keyword research and analysis of content performance across multiple websites
- Management of local listings and profiles of multiple businesses and locations
- Responsible for the health of entire sites from an SEO perspective; analytics, search console, technical issues from 301’s, backlink profiles keyword & research along with aiding the content team in ideation
- Identify and communicate areas of opportunity or improvement across our entire portfolio of 30 sites
- Create robust, and well thought out seo briefs that push industry standards to the next level
- Strong understanding of site architecture, from the URL to the topic along with the and hub / spoke content model.
Qualifications
Education/Experience:
- Bachelor’s degree in Business, Marketing, Communications or a related field
- 2 years of experience blogging, website admin, and HTML
- Very comfortable with excel
- Strong work ethic and ability to work independently (self-starter) but also a team player
- Thrives in a fast-paced environment with a number of digital assets
- Working knowledge of Wordpress and HTML
- Knowledge of industry tools (SEMrush, Ahrefs, ScreamingFrog)
- Ability to parse insights from said tools
- Uses Data to inform decisions
- Superb attention to detail
- Good personality/cheerful disposition (you like people, people like you)
- Seeker of excellence and commitment to getting the job done no matter the cost or hours required (in short, you understand that sometimes longer hours are needed to get the job done)
Physical Requirements
AAC is committed to principles of equal opportunities for all employees. The Company will provide reasonable accommodations that are necessary to comply with State and Federal disability discrimination laws
- Prolonged sitting at a desk
- Must be able to lift 15 pounds at a time
American Addiction Centers is an equal opportunity employer. American Addiction Centers prohibits employment practices that discriminate against individuals or groups of employees on the basis of age, color disability, national origin, race, religion, sex, sexual orientation, pregnancy, veteran or military status, genetic information or any other category deemed protected by state and/or federal law.