What are the responsibilities and job description for the Senior Account Manager, Paid Media position at Anteriad?
About Anteriad
We are not just another B2B solution provider. We're problem solvers. We believe that data is the key to unlocking effective solutions that span a range of marketing challenges - from customer acquisition to demand generation to account-based marketing. Data is at the core of everything we do. Our team works tirelessly to create powerful solutions that drive real results for our clients. Whether it's through innovative technology or deep analysis, we're committed to finding the best path to growth for every one of our customers.
Why Join Our Paid Media Team?
As Senior Account Manager, Paid Media, you will join our growing Paid Media team on-site at our Rye Brook, NY headquarters. This is an incredible opportunity for an intelligent, energetic and self-motivated individual to play a vital role within a growing Client Service and Support organization.
You will continue to build out our Paid Media offering by combining your expertise in the field with Anteriad’ s existing database intelligence to create a value proposition unparalleled in the industry. Above all, you must possess curiosity as to why campaigns “work” and an unwavering dedication to personal growth & development. You will be expected to straddle the line between strategic thinking & tactical execution. In order to fit our culture, you must be prepared to work hard & fail on a regular basis—always looking to improve.
Anteriad means “always moving forward” and we apply that to our company culture by tirelessly promoting an environment that allows our employees to thrive:
- Flexible PTO & Company Holidays
- Flexible Schedule
- Continuous Professional Training and Development
- Mix Of Collaborative & Independent Work
- Community Outreach Opportunities via Anteriad Cares
- Professional Global Mentoring Program - Career Guidance From Leadership
- Great Benefits For You And Your Family
Benefits We Bring To You:
- Comprehensive medical (choice of 3 plans), dental and vision coverage
- Company paid short-term disability, long term disability and life insurance
- Optional supplemental life, accident and critical illness insurance plans
- 401K with company match
- Flexible PTO and generous paid holiday schedule
- Fully paid primary caregiver leave (12 weeks) & parental bonding leave (2 weeks)
What You’ll Do:
- Managing strategy for Paid Media accounts, driving value for our clients, ensuring Anteriad’s value-add is always front & center
- Troubleshooting, creating, managing, and optimizing paid media through Google Ads, Bing Ads, Amazon & others
- Building and monitoring new Paid social campaigns in platforms like LinkedIn Ads & Facebook Ads
- Developing, managing and implementing YouTube, Display and Social campaigns
- Identifying campaign ROI opportunities, monitoring results and strategies implemented across all accounts
- Clearly communicating KPI/CPA data with clients on a recurring basis to maintain and build relationships
- Creating unparalleled measurements by joining forces with our Analytics team leveraging proprietary Anteriad data
What You’ll Bring:
- 5-10 years of digital marketing experience at an agency
- Exceptional strategic communication skills
- Ability to see the big picture for clients & Anteriad
- Experience in setting up and managing paid media campaigns across multiple platforms including Google, Bing , LinkedIn & Facebook in order to maximize ROI
- Social Media Marketing Expertise: High level of experience using the Facebook Business Manager UI for paid social campaigns and the Google My Business agency UI and LinkedIn
- Search Marketing Requirements - Exhibit a high level of aptitude within the Google Ads, YouTube Ads and Google Ads Editor UIs
- Extensive experience managing multiple search campaigns using Google's MCC UI to manage accounts at scale
- Proven ability to manage multiple accounts on a recurring basis
- Google Ads Certified (Search and Video), Google Analytics Certification is a plus
- Proficiency in Microsoft Office: mainly Excel
- Attention to detail, ambitious, growth minded
- Ability to recognize patterns of client need/behavior to optimize service and solutions
- Ability to travel when required (less than 15%)
- Adapt to changes and manage multiple tasks while exhibiting a strong sense of ownership