Product Marketing Manager

Aston Carter
Dallas, TX Other
POSTED ON 4/18/2023 CLOSED ON 5/31/2023

What are the responsibilities and job description for the Product Marketing Manager position at Aston Carter?

Seeking a Product Marketing Manager to work a fully remote role for a well - known financial services company.

Description:

The Manager, Workplace Participant Marketing, is a role and individual contributor who collaborates with a cross-functional team of partners to support communications and education that will help our participants make the most of their employer-sponsored retirement plan and work toward achieving financial wellness. This work will be done in close collaboration and partnership with teammates from Workplace Participant Marketing, Product Owners, Technology and Production partners, compliance, and other business partners.

About the role:

The Manager Workplace Participant Marketing, is responsible for the strategic planning, oversight, and management of key regulatory initiatives’ impact on participant communications, education, and experiences.

• Develop overall approach, process, and project plan to manage the impacts across multiple provision workstreams. Manage the complexity of plan elections, staggered enactment years, and delivery channels.

• Serve as marketing liaison at core and sub-team meetings, providing frequent initiative updates across marketing and leadership teams.

• Understand participant experiences and communications to inform on impacts and opportunities with regulatory changes.

• Work closely with business partners, legal, compliance, digital, B2C and B2B marketing, service communications, and production partners to implement communication plans by required regulatory enactment deadlines.

• Lead discovery, messaging strategies, and rollout for new retirement plan features.

• Oversee programming communications within technology platforms as needed.

• Explore opportunities for efficiencies and scale.

• Primary Marketing SME for SECURE Act and other regulatory issues.

Additional Skills & Qualifications:

• Minimum 6 years of integrated B2C marketing communications experience

• Experience in financial services or other highly regulated industry, specifically in retirement plan services and/or workplace benefits

• Ability to shift from leading strategy to managing and communicating details of execution.

• Innovative, big-picture problem solver who defines a compelling vision of the future, and develops breakthrough ideas, whether big or small, that support that vision.

• Relentless curiosity never satisfied with the status quo, seeking, and implementing recommendations for continuous improvement.

Additional Requirements:

• Proficient in MS PowerPoint and Excel; familiarity with Salesforce Marketing Cloud a plus

• Bachelor’s degree in marketing, communications, or related field

About Aston Carter:

Please Note: Scammers are posing as Aston Carter. We'll never contact you via Gmail, Telegram, or WhatsApp and we'll never solicit money from you.

At Aston Carter, we’re dedicated to expanding career opportunities for the skilled professionals who power our business. Our success is driven by the talented, motivated people who join our team across a range of positions – from recruiting, sales and delivery to corporate roles. As part of our team, employees have the opportunity for long-term career success, where hard work is rewarded and the potential for growth is limitless.

Established in 1997, Aston Carter is a leading staffing and consulting firm, providing high-caliber talent and premium services to more than 7,000 companies across North America. Spanning four continents and more than 200 offices, we extend our clients’ capabilities by seeking solvers and delivering solutions to address today’s workforce challenges. For organizations looking for innovative solutions shaped by critical-thinking professionals, visit AstonCarter.com. Aston Carter is a company within Allegis Group, a global leader in talent solutions.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please call 888-237-6835 or email astoncarteraccommodation@astoncarter.com for other accommodation options. However, if you have questions about this position, please contact the Recruiter located at the bottom of the job posting. The Recruiter is the sole point of contact for questions about this position.

Salary : $30 - $45

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