Director of Web Design

BARK
Columbus, NY Full Time
POSTED ON 11/10/2022 CLOSED ON 11/10/2022

What are the responsibilities and job description for the Director of Web Design position at BARK?

WHO ARE WE?

The Marketing team is transforming the way BARK engages with its millions of customers. We’re hyper focused on our customers and creating meaningful experiences for them and their dogs. We’re creative, strategic, and customer-centric collaborators that work with Product, Engineering, and Data Analysts to create web and app experiences that drive impact. We never lose sight of our customers–or their dogs—and always push the limits in our creative and design.

Who We’re Sniffin’ For

We’re hiring a Web Design Director to be a strategic and creative leader on our Marketing team, reporting into the VP of Creative. You will set a vision for the future of BARK, conceptualizing digital experiences we have yet to create. You’ll lead the team into developing breakthrough creative that performs across the site and app, and holds our brand to the highest standards. You’ll use your expertise to evolve the website & mobile app into a brand experience that makes our customers excited for BARK products to hit their doorsteps.

KEY DUTIES
  • Conceptualize, design and systematize creative that transforms our site and app into immersive brand experiences.
  • Balance the high-level needs of leadership with the tactical support stakeholders across marketing, platform, growth, creative, etc. need to deliver business results.
  • Lead, coach, and mentor a team of designers into producing pixel-perfect deliverables for our websites and apps including landing pages, web components, digital ads, widgets, funnel and checkout flows, etc.
  • Operate both strategically and tactically to deliver designs that drive conversions and WOW our customers.
  • Build a web design culture through thought leadership, best practices, and consistency.
  • Demonstrate how design can solve user problems by applying user-centric design principles.
Experience
  • At least 8 years experience working as a Visual or UX Designer with at least 2 years managing other designers.
  • Strong portfolio including examples of site redesigns, freshly created brand assets for web, and prototyping
  • Ability to produce elegant designs using industry best practices of typography, color, graphics, and layout
  • Expert proficiency in commonly used visual design and prototyping tools such as Figma, Abstract, Adobe CC, etc.
  • Superior verbal and written communication skills are a must (articulating design decisions, evangelizing design thinking, soft-skill team collaboration skills for cross functional teams, etc.)
  • Comfortable working in a fast-paced, fluid environment, handling a variety of assignments and technologies
  • A solid understanding of conversion optimization, experimentation, and UX principles across the marketing funnel
  • Experience w/responsive and/or mobile products
  • Must love dogs!
BONUS Treats
  • Experience with e-commerce or digital marketing is a plus
  • Understanding of best design practices for WCAG compliance for Accessibility
  • Experience collaborating with growth, product, and content teams
  • Understanding of best, leanest ways to test and/or launch creative relative to any technical constraints
This position is a full-time position. It is located on-site at one of our offices or remote. We offer health insurance for both you and your pup, 401k, wonderful team lunches, cold brew on tap, and a dog to pet anytime you wish.

About Bark

Here at BARK, we love dogs and their people. We’re looking to make all dogs happy throughout the entire world (we’re not kidding). Think Disney for dogs -- we make magic for dogs and their people through our products, events, and experiences.

Our ambition level is high, the opportunity is huge, and our love for dogs is through the roof! We launched in 2011 with BarkBox, a monthly-themed subscription of all-natural treats and clever toys. Since then, we've shipped more than 70 million toys and treats to dogs across the world and use all of that direct customer feedback to inform new initiatives and ways to make magic between dogs and their people. We’ve since expanded into other offerings as well, as we aim to become THE Dog Company for every family with a four-legged, belly-scratch-loving, interspecies family member.

Please Note: BARK requires all employees or guests entering our space to provide proof of up to date covid-19 vaccinations. Exemption and/or accommodation requests will be reviewed on a case by case basis.

FOR CO/NJ/NY BASED APPLICANTS:
  • The base salary range for this position is $149,800 - $200,000
  • This position is eligible for equity
  • This compensation range is based on BARKs good faith estimate as of the date of this posting and may be modified in the future. Actual pay for this position will depend on a variety of variables including location, travel, internal equity, experience, education, skills and expertise.

Recommended Skills

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  • Coaching And Mentoring
  • Communication
  • Conversion Rate Optimization
  • Design Thinking
  • Digital Marketing

Salary : $149,800 - $200,000

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