Director, Global Marketing

About Benson Hill
Benson Hill empowers innovators to develop more healthy, tasty and sustainable food by unlocking the natural genetic diversity of plants. Benson Hill’s CropOS™ platform combines machine learning and big data with breeding techniques and plant biology to drastically accelerate and simplify the product development process. This platform allows for cost-effective and more efficient ways for companies to analyze and make improvements in plant genetics. Benson Hill brings a unique and holistic approach to our product and platform development, as we span a broader workflow involving trait and seed development, genome editing, and breeding all the way to creating better ingredients and varieties that tap a strong consumer demand for more flavorful and nutritious fruits and vegetables. More information can be found online at www.bensonhill.com. Follow us on Twitter at @BensonHillInc.

Our Purpose and Core Values

Our Core Values are a set of common principles we share that are fundamental to our company’s identity.

• Be Bold! We redefine boundaries by providing new solutions to difficult problems. Together we are driven to transform the future and will not allow the fear of failure to prevent us from innovating. We voice our opinions, embrace change, and challenge each other to think creatively.
• Be Inspired! We redefine boundaries by providing new solutions to difficult problems. Together we are driven to transform the future and will not allow the fear of failure to prevent us from innovating. We voice our opinions, embrace change, and challenge each other to think creatively.
• Be Real! We understand who we are, what we want to achieve, and what it takes to get there. We hold each other accountable through timely, candid, and well-intentioned feedback. Together we engage in honest communication and healthy debate that leads to success through true alignment.

Position Summary

The Ingredients department is searching for a Global Director, Strategic Marketing.

You Will:

Management/steering responsibilities:

• Manage the interaction between Marketing and Sales Areas
• Support interface with marketing agencies and consultancies
• Serve as primary marketing interface with R&D on product launches

Manage industry Sales/Marketing activities: 

• Support development of Marketing Plan and translate into operational guidelines for Sales
• Support the ideation, planning, and execution of marketing efforts that achieve revenue targets and attract and retain qualified customers
• Manage successful product launches by creating the go-to-market strategy of current and new products and features, including positioning, messaging, and comms creation
• Develop positioning strategy to build brand awareness and attract the right people
• Identify market and customer trends and communicate findings to management
• Support development of communication materials, press releases, articles, white papers, and support development of sales presentations.

Sales Support

• Drive analysis of competitive market forces based on input coming from Sales and R&D and market research
• Support launch of new products with marketing campaigns and at key trade shows, events.
• Provide input to planning and follow-up for marketing communications and marketing campaigns
• Participate and support sales in selected key meetings
• Drive strategic innovation projects building activities (ideations, reviews, prioritizations) based on business case, technical fit and customer demand
• Support and spar on customer negotiations (build scenarios based on pricing, volumes, exclusivity, commercial advantages

 New Business Development

• Identify and prioritize new customer opportunities based on market potential and customer and competitor analysis (scouting for, developing and qualifying ideas/new leads)
• Support development of long-term forecasting activities and business cases, together with Business Development and R&D to support key partnerships and Growth Initiatives

You Have:

• BA degree (Business/Marketing and/or Technical) and MBA (preferred) from top tier graduate school
• Minimum 5 years of marketing and/or sales experience with a FMCG or multinational B2B
• Track record of key involvement consumer product launches
• Have strong influencing and communication skills; ability to translate strategic plans into actionable, measurable goals
• Strong public speaking skills and comfortable presenting at trade shows, conferences, digital interfaces with diverse audiences
• Proven ability to indirectly lead cross functional teams; people management potential: development, coaching, and motivation of employees
• Be available to travel (30%) to key conferences and trade events, including internationally

We have a Total Rewards Package at Benson Hill that consists of more than just your paycheck. Total Rewards at Benson Hill covers Pay (salary and bonus), Health (employer benefit contributions) and Wealth (investments). Some of the perks include:

• A Collaborative Environment
• A flexible PTO program with a focus on work/life balance
• Competitive medical benefits and retirement savings plan
• FREE Dental and Vision Coverage
• Education reimbursement
• PAID parental leave
• And more….