Social Media Content Manager

BetMGM
Jersey, NJ Full Time
POSTED ON 5/14/2023 CLOSED ON 5/31/2023

What are the responsibilities and job description for the Social Media Content Manager position at BetMGM?

Position: Social Media Content Manager
Location: Jersey City, NJ
Job Id: B&A2023-11
# of Openings: 1
Social Media Content Manager
Open Location
About Us
We are BetMGM. We are revolutionizing sports betting and online gaming in the United States. We are a partnership between two powerhouse organizations-MGM Resorts International and Entain Group. You know our name through our exciting portfolio of brands including BetMGM Sportsbook, Borgata online, Party Casino and Party Poker. We aim to bring our ideas into action and find ways to deliver the best quality in gaming platforms.
We understand that each card in the deck plays a unique role in any given hand, just as our employees each play a unique role in accomplishing our goals as a company. We strive to create a culture of empathy where our employees feel valued, heard, and comfortable bringing their authentic selves to work. We want to build a product and a workplace that reflect the communities we serve so we approach our work fearlessly, take responsibility when we get it wrong, and ante-up again. We play to win, and we are all-in together.
We were recognized as one of Glassdoor's "Best Places to Work".

About the Role
We're looking for a Social Media Content Manager who pairs a deep knowledge of social media platforms with a gift for content creation. To succeed, this person must be a true sports fanatic who thrives in paying careful attention to trends and forecasting.
This is an opportunity for someone to own the BetMGM editorial calendar across multiple platforms and lead content creation from ideation to publication. This person will help develop and inspire a team of talented content creators who have shaped the BetMGM social media tone of voice over the years.

Responsibilities
  • Own social media content, copy, and publishing from end-to-end ensuring marketing goals and brand guidelines are met
  • Lead a team of content creators to produce fresh and innovative social creative that engages our target audience
  • Work with Senior Social Media Manager to implement long-term strategic vision for BetMGM social media
  • Take initiative on brainstorms and project kickoffs to evoke the very best ideas from the rest of the team, lead in recommendations, and wrap with in actionable initiatives
  • Work cross-functionally to craft and implement a social plan and tone of voice
  • Utilize data and insights to write strategic content briefs targeting follower growth, retention and engagement
  • Oversee live coverage of various sports events, ensuring content quality and consistency across each channel
  • Maintain a rolling content calendar to align with brand marketing initiatives and promotions
  • Knowledge and passion for sports and/or gambling is strongly preferred
  • Previous experience with AirTable and Sprout are preferred, but not required

Essential Functions
  • Must be able to stand or sit and operate computers and other technological devices for extended periods of time
  • Must be willing to flex weekend work and travel as needed
Qualifications
  • Bachelor's degree strongly preferred in related field
  • Highly creative and decisive thought leader with excellent managerial skills
  • Video editing and photoshop skills preferred
  • An out-of-the-box thinker with an ability to put ideas into action
  • Extensive knowledge in social media marketing
  • An eye for detail and ability to provide objective feedback
About Our Culture
Building BetMGM from the ground up takes effort, energy, and teamwork, but that's what will make leading this industry all the more satisfying. We stay focused on our main goal with the help of these four company pillars:
  • Believe in Your Game - Take your shot! There's a freedom to explore ideas usually only start-ups are lucky enough to experience.
  • Backed by the Best - With our expertise-merged with that of our world-class investors-we have the opportunity to take this business, and ourselves, farther than anyone has ever imagined.
  • Do What's Right - We operate with clarity and simplicity, always doing the right thing by our customers and each other, standing shoulder to shoulder every day.
  • Hustle Hard - Our combined commitment and ambition is what drives us to create some of the most innovative products in the industry.
What We Offer
As a valued employee, we're committed to giving you the resources and support you need. We offer Medical, Dental, Vision, Life Insurance, Commuter Benefits, Paid Time Off, Holidays, Employee Resource Groups and more!
Gaming Compliance
Candidate must comply with and support the company's responsible gambling policies, procedures and initiatives.
This job description is not an exclusive or exhaustive list of duties a person in this position may be asked to perform from time to time.
BetMGM LLC is an Equal Opportunity/ Affirmative Action employer. We provide equal employment opportunities to all qualified employees and applicants for employment without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, veteran status, disability, or any other legally protected status. We prohibit discrimination in decisions concerning recruitment, hiring, compensation, benefits, training, termination, promotions, or any other condition of employment or career development. If your experience looks a little different from what we've identified and you think you've got what it takes, we'd love to learn more about you.
If you need assistance or accommodation with your application due to a disability, you may contact us at recruitment@betmgm.com.
Applicable salary ranges may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law. The position is also eligible for an annual bonus.

Pay Range: $97,000 - $120,000 per year
Apply for this Position

 

Salary : $97,000 - $120,000

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