What are the responsibilities and job description for the Lead Marketing Operations Manager position at Billtrust US Careers?
What You'll Do:
Billtrust is seeking a dynamic and experienced Lead Marketing Operations Manager to join our innovative B2B marketing team. The ideal candidate will be responsible for managing our portfolio of marketing technology with a focus on composable architecture. This individual will play a pivotal role in optimizing our marketing technology stack, ensuring seamless integration, and driving efficiency in our marketing operations. In addition, the Lead Marketing Operations will oversee the lead management process, ensuring that leads are effectively nurtured and converted.
- Develop and execute a comprehensive product strategy for our marketing tech stack, aligning with the company's overall business objectives and market demands.
- Manage the roadmap prioritizing features and enhancements based on business impact, internal customer feedback, and strategic direction, ensuring the marketing tech stack remains innovative and competitive.
- Champion user-centric design principles, ensuring the user experience of our marketing technology is intuitive, seamless, and aligns with internal and external customer expectations.
- Lead the development lifecycle from ideation to execution, working closely with cross-functional teams to deliver high-quality marketing technology solutions.
- Evaluate, select, and implement new marketing tools and technologies to enhance efficiency and effectiveness.
- Ensure seamless integration and collaboration between different marketing platforms and systems with a focus on composable architecture and leveraging iPaaS solutions (ex. Tray.io, Workato, Zapier) to extend the capabilities of existing products.
- Act as a subject matter expert, providing guidance and support to team members and stakeholders.
- Utilize data analytics to measure marketing performance, track key metrics, and generate insightful reports.
Qualifications:
- Bachelor's degree in Marketing, Business, or related field. Master's degree is a plus.
- Minimum of 8 years of experience in B2B marketing operations, with a focus on marketing technology, campaign, data, and lead management.
- Proven experience managing a portfolio of marketing technology tools, preferably with composable architecture, including Marketing Automation Platforms, CRM, CDP, ABM, Data Warehouse, Data Governance, Analytics, Chat, and Lead Scoring and Routing.
- Proficiency working with JavaScript, JSON, HTML, SQL
- Experience building workflows using iPaaS tools (Workato, Tray.io, Zapier)
- Strong analytical skills and proficiency in data analysis tools and platforms.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse teams.
- Results-driven mindset with a focus on continuous improvement and innovation.
Base Compensation: $135,000 - $180,000 (bonus offered in addition to base compensation)
Please note that the compensation information is a good faith estimate and is provided pursuant to Equal Pay Laws. Billtrust intends to offer the selected candidate base pay dependent on job-related, non-discriminatory factors such as experience. Our Talent Acquisition team will provide more information about the total compensation package for this position during the interview process.
Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Billtrust, we celebrate and support diversity and are committed to creating an inclusive environment for all employees. So, if your experience aligns but doesn't exactly match each and every qualification, apply anyway. You may be exactly what we are looking for!
What You'll Get:
- Work from Anywhere: Our state of the art office, your home, a company paid WeWork.... you decide!
- A Culture that Lives its Values: Our values are not just words or window dressing, they guide our decisions - big and small - each and every day.
- Flexible Working Hours: We support your lifestyle- the results are what count.
- Open PTO: Work-life balance is important. We believe in giving our employees time to truly relax and recharge.
- Sabbatical: A paid leave to reward longevity and commitment to Billtrust.
- Paid Parental Leave: To promote parent-child bonding and increase gender equity at home and in the workplace.
- Opportunities for Growth: Professional development can take many shapes. Join one of our seven ERGs or participate in our Mentor-Mentee, Leadership, and High-Potential Programs- we foster an environment where all employees can grow.
- Recognition: From Billtrust Bucks and Gongings to Culture Champion and Founders Awards, our employees are recognized for hard work and outcomes achieved.
- Benefits: Medical, dental, vision, 401(k) with company match, short-term and long-term disability, flexible spending accounts, HSA, and life, cancer, and AD&D insurance.
- Minimal Bureaucracy: An entrepreneurial environment of ownership and accountability allows you to get work done.
Who We Are:
Billtrust is a leading provider of cloud-based software and integrated payment processing solutions that simplify and automate B2B commerce. Accounts receivable is broken and relies on conventional processes that are outdated, inefficient, manual and largely paper based. Billtrust is at the forefront of the digital transformation of AR, providing mission-critical solutions that span credit decisioning and monitoring, online ordering, invoice delivery, payments and remittance capture, invoicing, cash application and collections. Our platform has processed $1 trillion invoice dollars and we have seen 28% year-over-year software & payments revenue growth (2021). With more than 2,400 customers, we have helped companies like GlobalTranz, United Rentals, Acushnet and Ferguson Enterprises get paid faster and more efficiently.
For more than 20 years, we have achieved remarkable success and we attribute our growth to our people and culture. We encourage employees to have autonomy, think creatively, share ideas - even with our CEO - and to challenge the status quo every day.#LI-Remote