Campaign Operations Manager

Blavity Inc.
Los Angeles/Remote, CA Full Time
POSTED ON 5/27/2022 CLOSED ON 8/25/2022

Job Posting for Campaign Operations Manager at Blavity Inc.

Blavity, Inc. is a venture-funded technology and new media company, founded in 2014 around a simple idea: to enable black millennials to tell their own stories. Today, we are home to the largest network of platforms and lifestyle brands serving the multifaceted lives of Black millennials & gen-z through original content, video, and unique experiences. The company has grown into a market leader for Black media, reaching over 80 million millennials per month through our growing brand portfolio which includes: Blavity News, 21Ninety, AfroTech, Travel Noire, and Shadow & Act.  Assembled of passionate, high-energy, and focused rock stars, our Blavity, Inc. Team executes with our values at the forefront of mind:  Love of Community, Transparency and Communication, Collective Responsibility, Fail Fast. Blavity, Inc. is continuously looking for new team members to help us continue to scale, cultivate our community, and advance our strategic direction.

Job Summary: Blavity is looking for a strategic Campaign Operations Manager to oversee the analytics and data strategy of our client’s branded campaigns. They will work closely with our AdOps to perform regular analysis of campaign performance, product insight, and metrics, and proactively identify issues. They will also collaborate with campaign leads to create data-driven wrap decks.  This position actively collaborates with key stakeholders to analyze data, and product performance, develop best practices and ensure our digital media campaigns meet project quality standards. The ideal candidate is a seasoned brand strategy professional who has a track record of translating metrics into engaging digital insights. Additionally, they are composed under pressure and resilient to change, service-oriented and customer-focused, and hold high attention to detail and organization.

This is a Full-Time position that reports directly to the Associate Director of Client Services.

Responsibilities

  • Own branded analytics and reporting strategy across all campaigns and mediums.
  • Own large-scale campaign wrap decks crafting a data-driven story that drives rebuys.
  • Develop a process for and train Client Service team members on insight gathering and data-driven storytelling to support high-quality campaign insights, reporting, and wrap materials.
  • Collaborates with AdOps, CS, and Sales to track KPIs, and risk areas and identify possible renewal/upsell opportunities.
  • Work closely with the cross-functional teams to monitor product performance and create best practices for each of our products.
  • Monitor campaigns mining data for actionable insights and implications to campaign leads and CS leadership.
  • Manages account profitability by distilling critical insights from campaign analytics and strategizing solutions to hit the customer's goals and increase satisfaction.
  • Partner with leaders in CS, Sales, and Marketing to distill and package insights into new product offerings and/or thought leadership for our customers.
  • Collaborate with Integrated Marketing and Sales on the development of case studies.
  • Performs other related duties as assigned.

Qualifications

  • Education: Undergraduate degree preferred.
  • Required Experience: 4 years of customer-facing experience at a marketing/media agency and/or publisher, managing digital advertising analytics and strategy for a portfolio of brands. 
  • Preferred Experience: 2 years of experience developing and analyzing reports, dashboards, and briefs. Proven experience delivering engaging actionable insights, and on-brand campaigns strategy across digital, social and experiential.
  • Technologies: Experienced with using Powerpoint, Word, Excel, Google Analytics, GAM, and other media tracking platforms to distill insights, convey ideas, and craft compelling stories.
  • Additional Qualifications: 
    • Ability to multi-task and effectively manage multiple high-pressure deadlines; skilled at simultaneously managing multiple projects and deliverables.
    • Deep understanding of how to extract and interpret qualitative and quantitative data to build actionable customer insights through storytelling.
    • Able to easily develop infographics, charts, tables, and presentations to convey insights to internal and external clients.
    • Plans and organizes with ease and properly delegates.
    • Empowers others to drive for results and have high work standards.
    • Is naturally inquisitive, has great problem-solving skills, and a desire for continuous knowledge improvement. 
    • Excellent verbal and written interpersonal communication skills
    • A healthy appreciation of GIFs and black culture; passion for the topics covered by Blavity.  

Details: This is a fully remote role, occasional travel may be required. Candidates must be able to work at least 50% in alignment to Pacific Time Zone

To apply, please submit your resume online at BlavityInc.com/Careers.

 

Blavity is committed to creating a diverse environment free of discrimination and harassment, and building a team that represents a variety of backgrounds, perspectives, and skills.  Blavity is proud to be an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, HIV Status, veteran status, or any other status protected by the laws or regulations in the locations where we operate.

 

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