Social Media Director

Blinds To Go
Paramus, NJ Full Time
POSTED ON 7/1/2022 CLOSED ON 7/4/2022

What are the responsibilities and job description for the Social Media Director position at Blinds To Go?

Blinds To Go is seeking a Social Media Manager with experience in developing Social Media strategies and manage all elements of social: including by platform, copywriting and creative development. This person should be strong in strategizing, planning, execution, and ongoing optimization of our social presence.

Key Responsibilities:

· Lead the development and execution of a social media strategy that builds the brand among younger homeowners.

· Create social style and Imagery Guides outlines best practices across digital channels.

· Collaborate closely with our in-house creative team to build cohesive, cross-functional messaging for e-mail, print and digital marketing.

· Implement Social Media Strategy to increase our on-line presence and broaden our audience.

· Lead and manage the day-to-day execution of social media strategy, including scheduling, posting and community managing on Facebook, Twitter, Instagram, Pinterest, You Tube and other emerging platforms.

· Deliver weekly reports and recommend next steps.

· Stay up-to-date with local influencers, brands and events.

· Ability to discuss trends and strategize with our in-house team to create attention grabbing, compelling Instagram stories, Facebook live streams using influencers to grow our followers and increase leads.

· Create a robust calendar to build a top-down brand awareness strategy to roll across various channels.

What We’re Looking for:

· Strong analytical and problem-solving skills with the ability to influence teams and partners to deliver results.

· Excellent copywriter with proven ability to be concise, yet impactful in Brand voice

· Creative thinker, with an ability to use both data and intuition to drive and influence decisions.

· Extensive knowledge of the social landscape with a passion for current trends and creating fresh ideas.

· Solid grasp of best practices for Instagram, Facebook and other social media channels

· 5 years of experience leading a team as a Senior Social Media Manager or similar role working with popular social media platforms.

· High levels of integrity, autonomy, and self-motivation

· Excellent communication, organizational and management skills to be able to express our company’s views creatively.
Proven track record preferably with retail company or similar background.

Job Type: Full-time

Pay: $80,000.00 - $120,000.00 per hour

Benefits:

  • 401(k) matching
  • Dental insurance
  • Employee discount
  • Health insurance
  • Life insurance
  • Paid time off
  • Referral program
  • Vision insurance

Schedule:

  • Monday to Friday

Experience:

  • Social media marketing: 1 year (Preferred)

Work Location: One location

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