What are the responsibilities and job description for the Temporary, Paid Social, Specialist position at Caleres Inc.?
We are Caleres, a global footwear company with brands that fit people’s lives. We are ferocious about fit and living our mission of inspiring people to feel great…feet first! We seek people who share our values and our ferocity for fit. People passionate about their work. People who hold themselves and others accountable. People who think a multibillion-dollar company should be as creative as a start-up. People driven by an insatiable curiosity. People who care about being the best, among the best.
People who believe remarkable things are possible and will not stop striving for them.
We are seeking someone to join our Retail Marketing team in St. Louis, MO as a Temporary, Paid Social, Specialist. In this role, you own all paid social campaigns and manage uploading paid creative into every social platform (Facebook, Pinterest, Snapchat, TikTok). You will also assign audiences to match each version of content.
Responsibilities
As a Temporary, Paid Social, Specialist, you will:
· Work closely with the social manager in determining budgets across several paid social campaigns, directing spend allocations based upon performance and ensuring spend is managed to the planned forecast
· Monitor, track, and analyze paid performance, using web-based analytical tools and platform insights, applying continual optimizations that work towards each campaign’s key KPIs
· Assist with updating weekly reporting by way of pulling data from all social platforms into a master spreadsheet
· Proactively offer creative ideas and solutions on the latest insights from social trends as well as performance research with which can inform on growth opportunities for the social program
· Collaborate with cross-departmental teams to develop marketing and communications plans that leverage synergistic marketing
Benefits you’ll enjoy:
· Possibility to be hired on permanent
· Work with a faced paced and growing team
· 30% shoe discount
· Career development and growth opportunities
Qualifications
We seek people with these qualifications:
· Bachelor’s degree in marketing or related field preferred
· Excellent written and oral communication skills
· High proficiency in Excel and PowerPoint
We care deeply about our associates and are committed to ensuring a safe & healthy work environment. Where permitted by applicable law, must have received or be willing to receive the COVID-19 vaccine by date of hire to be considered for U.S.-based job, if not currently employed by Caleres, Inc. Of course, we do make exceptions for qualified approved medical or religious reasons.
Caleres is an Equal Opportunity Employer by choice. We believe our company should be as diverse as the consumers we serve. We seek and engage talented individuals from all backgrounds, ethnicities, genders, lifestyles, and belief systems.
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