Digital Sales Strategist

iHeartMedia Stations Job Summary: Conducts consumer-directed marketing campaigns. Responsibilities • Collaborates with Sales in launching brand and advertising campaigns, promotions, or online/web/interactive initiatives to increase listening audience and ratings. • Adjusts programs and campaigns to address changing markets and competitive conditions. • Supports the evaluation and selection of third-party advertising, marketing collateral, and related service providers. • Participates in conducting research on program and campaign effectiveness; tracks findings and reports results to management. • Collaborates with internal departments to ensure marketing campaigns are coordinated with operational and sales initiatives. • Connects with influential media outlets and journalists to place iHeartMedia news. • Assist with event planning, including working with vendors, event coordinators, and design teams for on-site collateral. • Creates content regularly to grow the company’s footprint (e.g., press releases, corporate announcements). • Manages strategy and setup of all paid campaigns. • Researches and tests partnerships with new vendors to expand reach and lower cost. • Crafts landing pages to distribute through relevant paid programs. Qualifications • Advanced skills in Microsoft Office, Photoshop and social media platforms • In-depth knowledge of various paid marketing channels and technologies, e.g., paid search (Google AdWords), retargeting, social network advertising (Facebook, Twitter, LinkedIn, Pinterest, and more), and content distribution and placement networks like Outbrain and Taboola • Up-to-date knowledge of digital marketing trends and potential new channels and strategies • Expertise in handling marketing budgets and forecasting/reporting results • Proven track record in creating, editing, and promoting written and visual content. • Ability to manage projects from start to finish • Excellent organizational skills; ability to prioritize and effectively manage time • High work standards and degree of attention to detail • Excellent problem-solving and decision-making skills • Demonstrated effective writing and editing skills; excellent grasp of grammar • Excellent communication with the ability to negotiate and convince and sell • High degree of stress tolerance; ability to work and thrive in a fast-paced, rapidly changing work environment; maintains composure when faced with difficult situations and personalities • Excellent interpersonal skills and collaboration with others Work Experience • Experience in public relations, corporate communications, content marketing, or relationship management • 1-3 years’ experience in a similar role, e.g., pitching, crafting, and placing content externally, event management and sponsorships Education • 4-year college degree, preferably in Communications, Advertising or Marketing Certifications • None required Location Milwaukee, WI: 12100 W Howard Ave, 53228 Position Type Regular Benefits: iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following: Employer sponsored medical, dental and vision with a variety of coverage options Company provided and supplemental life insurance Paid vacation and sick time Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing A Spirit day to encourage and allow our employees to more easily volunteer in their community A 401K plan Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more! The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status. Some positions in certain divisions of the iHeartMedia family of companies are subject to mandatory vaccination requirements as a condition of employment. Candidates who have been offered employment for these positions at iHeartMedia, subject to applicable law, will be required to demonstrate they have been fully vaccinated for COVID-19 or qualify for a medical or religious accommodation from the vaccination requirement by their start date (which may be extended for such purposes). If the aforementioned requirements are not met, candidates who have accepted offers for such positions will have their offers rescinded and/or employment terminated in accordance with applicable law. Our organization participates in E-Verify. Click here to learn about E-Verify. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Click Here to learn about the San Francisco Fair Chance Ordinance . Current employees and contingent workers click here to apply and search by the Job Posting Title.