Social Media Specialist

Are you looking to make a big-time impact for an organization primed and ready to grow? This position will place you strategically in the center of a high-growth and fast-paced environment that will help jumpstart your career in marketing! You'll have the support of an established and sophisticated marketing team and will be an integral piece of our future. This role will be a part of the growing Central Bancompany (CBC) Marketing Team and instrumental in helping the company's overall goals of growing its Mortgage line of business and enhancing its overall social media efforts company-wide. This individual will be responsible for working with the mortgage marketing manager, the digital acquisition manager, and other leaders across the company to execute and measure the company's social media impact, and content calendar, specifically as it relates to the mortgage line of business.

Will serve as the primary social media manager for all mortgage activities and own the company's voice, tone, while ensuring an adherence to established brand standards.

Enhance marketing's presence in new and emerging social media and how it fits into overall marketing mix and strategies.

Collaborate with local market leaders and marketing executives across the company's footprint – including but not limited to Missouri, Kansas, Oklahoma, Illinois, Colorado, North Carolina, and Florida.

Provide 1 on 1 or group social media training for Mortgage Lenders across the company's footprint.

Help to manage the Mortgage Marketing budget.

Provide input to the ongoing process of improving the user experience with the company's website.

Need to have a basic understanding of social media management platforms and an understanding of the social media landscape.

Will need to get buy-in and sell ideas to internal audiences and strategic vendors/partners.

Drive ongoing measurement and process improvements, as it relates to acquisition metrics and campaign ROI.

Work and think strategically to drive a more than 100-year old brand into the future.

Requirements:
We're looking for someone wanting to grow or start their career in marketing and work with a rockstar team!

Degree in Business, Journalism, Advertising, Marketing, and/or Communications strongly desired

Demonstrated ability to work independently and to manage his/her own project tasks

Experience with social media management platforms like Social Studio, Hootsuite, etc.

Experience with Microsoft Office suite

We are looking for a highly organized and passionate individuals!