Pr assistant

REGIONAL PR ASSISTANT

Location : Panamá, Panamá City

Reports to : PR Senior Director

Contract : Full-time and permanent position

YOUR ROLE @CHANEL

You will play an important role supporting the implementation of regional PR strategy for each division and its communication to Markets and to Global.

Consolidating the major campaign launches, gathering information regarding launches, events and campaigns and synthetizing it.

WHAT IMPACT YOU CAN CREATE AT CHANEL

• Optimize internal communications to improve synergy at regional level.
• Coordinating and supporting PR activities across the Swiss Markets region. The main objective is to help create links between markets and facilitate channels of communication between each other and Regional PR Director.
• Assists in the day-to-day operational and administrative activities of the Regional PR Director by organizing the incoming Global requests and monitoring / following-up to ensure timely response.
• Works closely with each market to provide support during key local moments / events / projects throughout the year.
• Combines various markets reports to get information efficiently and timely to Regional PR Director.
• Proposes and creates new format ideas to improve reporting system within the region.
• Organizes monthly regional and individual meetings to discuss current projects and maintain communication between markets.
• Be able to provide best practices within the region to serve as common learning.
• Makes necessary travel arrangements for trips, drafts agenda / itinerary, and prepares any other kind of documentation needed.
• Starts involvement / participation in other fundamental areas of the company such as the CHANEL Fondation, while finding opportunitities and links for the region when possible.
• Utilizes office management, public relations, and administrative skills.
• Maintains confidentiality according to company’s guidelines.

YOU ARE ENERGIZED BY

• Coming up with innovative PR strategies, campaigns, and messaging that capture attention and resonate with target audiences.
• Crafting compelling narratives and storytelling that effectively communicates a brand's message, values, and unique selling propositions.
• Engaging with journalists, bloggers, and media outlets to pitch stories, secure media coverage, and build positive relationships.
• Organizing and executing events, such as press conferences, product launches, or promotional events.

WHAT YOU WILL BRING TO THE ROLE

• Candidate must be fluent both in English and Spanish.
• 2 years of proven experience in a similar role, preferably in the luxury business.
• Bachelor’s degree of science in Business Administration, PR, Marketing or related.
• Be able to work with deadlines, strong sense of detail, creative and innovative thinker, excellent communications skills, and strong decision-making skills.
• Understanding of PR and marketing concepts and practices.
• Computer savvy : working knowledge of databases, excel and design software (e.g., Photoshop) is a plus.
• An established press network in the region is a plus.
• Strategic thinker : Analytical and systemic, challenge the status quo, communicate the vision to inspire and engage.
• Relationships-focused : Collaborative, partnering and influencing skills.

WHAT YOU WOULD GAIN FROM THIS EXPERIENCE

• Enhance written and verbal communication skills through crafting press releases, pitching stories to journalists, delivering presentations, and engaging with stakeholders across various platforms.
• Learn to think strategically by aligning PR activities with organizational goals, anticipating potential challenges, and proactively planning campaigns to achieve desired outcomes.
• Developing innovative PR campaigns, finding unique angles to pitch stories, and overcoming challenges in media coverage require creative problem-solving skills.

WHAT YOU WILL LEARN / WHAT CHANEL CAN OFFER YOU

• You will learn about one of the biggest House of Luxury Fashion in the world.
• Collaborating with team members on various projects, managing timelines, prioritizing tasks, and ensuring projects are completed on time and within budget.
• How to craft compelling stories, tailor messages to different platforms and demographics, and use language strategically to achieve desired outcomes.
• PR is a fast-paced and ever-changing field, and professionals learn to adapt quickly to new challenges, emerging trends, and unexpected developments.

At CHANEL, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress.

We believe the uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience and potential you could bring to CHANEL.

Last updated : 2024-06-20