What are the responsibilities and job description for the Senior Partner Specialist position at Child Care Aware of America?
Child Care Aware® of America (CCAoA) is the country’s leading voice for child care, championing equitable access to affordable, high-quality care.
CCAoA works with partners at the local, state and federal levels, including the United States Military and the Department of Defense, to make child care programs, policies and funding work better for children, families, child care providers and communities.
CCAoA works in all 50 states and the District of Columbia to build the supply of healthy, nurturing and stable child care that helps families get to work, supports children’s development and learning and keeps our economy growing. CCAoA also delivers innovative, results-based services for families and child care providers; produces research; engages with the media, public and policymakers; and advances policies and mobilizes action that promotes understanding of and increased investment in a high-quality child care system. To learn more, visit our website. Follow CCAoA on Twitter, Facebook, LinkedIn and Instagram.
Summary of Position: The Senior Partner Specialist will play a pivotal role in managing and enhancing the partner experience, driving member engagement, and supporting membership growth and retention efforts. This position will focus on developing and implementing strategies to drive partners to our services, building relationships with key stakeholders in our network, and ensuring that membership offerings align with the organization’s mission and goals. The Senior Partner Specialist will also facilitate cross-departmental collaboration to enhance member and network engagement, manage key communication channels, and maximize the impact of critical touchpoints throughout the member lifecycle.
Position Duties and Responsibilities:
- Membership Strategy:
- Deploy growth and retention tactics with a focus on targeted marketing and communications, aligned with organizational goals.
- Maximize member lifecycle impact by crafting communications and engagement strategies that enhance satisfaction and engagement through strategic touchpoints.
- Member Engagement and Communication:
- Leverage consumer relationship tools to ensure transparency and effective collaboration across marketing and communication efforts.
- Build and maintain strong member relationships through timely, responsive communication, proactive follow-up, and expectation management.
- Design and execute marketing campaigns that promote CCAoA membership through various outreach efforts, including events, conferences, webinars, and digital platforms.
- Member Support and Renewal Assistance:
- Manage the membership renewal process by implementing marketing best practices and developing communication strategies to improve retention.
- Provide member support across multiple communication platforms, ensuring consistent messaging and collaboration with the team to meet evolving needs.
- Track, report, and resolve membership needs, using clear and transparent communication to ensure member satisfaction.
- Cross-Team Collaboration:
- Participate in cross-departmental projects, contributing marketing and communication insights to enhance membership value and ensure seamless member experiences.
- Communicate updates effectively to senior leadership, management, team members, and others, ensuring alignment in messaging and strategy.
- Event and Program Support:
- Execute the marketing, planning, and execution of member services, events, webinars, and conferences, ensuring consistent branding and messaging across all communications and service delivery points.
- Engage with members at events, addressing needs, gathering feedback, and utilizing insights to inform future marketing and communication strategies.
Qualifications:
- Education: Bachelor’s degree in business, marketing, communications, or a related field. A certification in association management is a plus.
- Experience: 5 years of experience in membership or association management, or customer relationship management, with a proven track record of driving membership growth and retention.
- Strategic Thinking: Demonstrated ability to develop long-term membership strategies while effectively managing day-to-day operations. Experience in aligning strategic objectives with organizational goals and driving impact.
- Customer Focus: Proven ability to deliver an exceptional membership experience by understanding member needs, providing personalized support, and continuously improving services. A strong commitment to enhancing member satisfaction and engagement.
- Analytical Thinking: Strong analytical skills, with experience in using data and insights to inform membership strategies and decision-making. Ability to identify trends, assess challenges, and create data-driven solutions.
- Collaboration: Ability to work effectively across departments and teams, fostering a collaborative environment to achieve shared goals. Experience in leading cross-team initiatives and maintaining open communication with stakeholders.
- Innovation: Creative thinker with a history of finding innovative solutions to engage members and enhance the value of membership. Ability to think outside the box and introduce new ideas that drive growth and retention.
Skills:
- Strong communication and interpersonal skills, with the ability to build and maintain relationships with a diverse group of stakeholders.
- Proven ability to develop and execute membership or partnership strategies that drive growth and engagement.
- Excellent organizational skills, with the ability to manage multiple projects and priorities.
- Data-driven mindset with experience in analyzing membership data and trends.
- Proficiency in CRM systems (e.g., HubSpot, Salesforce) and partner relationship management tools.
- Leadership skills with experience in mentoring and developing staff.
Salary : $65,000 - $75,000