What are the responsibilities and job description for the Marketing Coordinator position at CPV Manufacturing?
Are you a go getter, who would enjoy making a big impact being the only marketing person in the organization?
Do you enjoy managing multiple projects, collaborating with other functions to ensure success?
Do you know the analytics of marketing and create ideas to improve our exposure?
Are you organized and can lead the coordination of trade show attendance for our representatives?
If so, this may be the position for you.
Summary:
The Marketing Coordinator supports Sales and the overall business with creative and innovative marketing solutions for driving revenue growth and employer branding. This position coordinates all marketing functions and activities.
Essential Duties and Responsibilities:
- Assist with developing the marketing strategy for the company in line with company objectives.
- Coordinating marketing campaigns and report on ROI
- Implement promotional campaigns for new and existing products – print, digital, and social
- Coordinate and manage social media efforts.
- Administers the company marketing calendar
- Develops, produces and distributes publications and other promotional materials for marketing and public relations purposes
- Compose, construct and distribute the company quarterly newsletter
- Release periodic e-blasts announcing company updates
- Assist with maintaining and updating the company website and social media presence
- Spearhead the planning, registration and execution of trade show exhibits and follow-up
Qualifications:
- Degree in Marketing and/or 2 years of marketing experience
- Excellent written and verbal communications skills
- Understanding of maximizing SEO
- Proficiency is required in Microsoft Office programs such as Outlook, Excel, Word and PowerPoint
- Proficiency is desired in WordPress and similar website editing programs
- Demonstration of strong project management abilities
- Collaborating is required across interdisciplinary teams
Physical Requirements and Working Conditions:
- This position is primarily in the office.