What are the responsibilities and job description for the Product Marketing Manager position at Creative Circle?
Our client in the education space is looking for a fully remote Product Marketing Manager to join their team fulltime supporting the company's aggressive B2B growth strategy.
This is an exciting opportunity for someone with a passion for product innovation, packaging, positioning and marketing to have a direct impact on unlocking the power of literacy for every child!
Product Marketing Manager Responsibilities:
HSA & FSA, EAP offered
Company-Paid Benefits Include: Dental, Basic Life Insurance, and Long Term/Short-Term Disability Insurance
401(k) program available, with a match of up to 4% of your salary Eligible upon date of hire
11 days of paid holiday (which includes three floating holidays)
15 additional days of flexible paid time off (PTO)
Submit resume (and samples if applicable) to: Kailey.Carter@jobalert.creativecircle.com
Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.
This is an exciting opportunity for someone with a passion for product innovation, packaging, positioning and marketing to have a direct impact on unlocking the power of literacy for every child!
Product Marketing Manager Responsibilities:
- Develop sales enablement collateral (one pagers, battle cards, demo scripts, proof points etc.) for the sales team
- Create robust, multi-channel marketing campaigns to both launch new products and promote existing products
- Collaborate with Product and Sales team to manage a robust product sampling program, ensuring the right products are going to the right segments of current and prospective customers competitively
- Leverage customer insights and market research to inform go to market strategies which will include positioning, messaging and audience segmenting
- Minimum 5 years of B2B product marketing experience preferably in the education curriculum space
- Strong understanding of product marketing fundamentals
- Demonstrated experience of developing and managing a product sampling program, getting the right sampling of products in front of the right customer
- Sales enablement experience, developing competitive product positioning through battle cards, sell sheets, product overviews etc.
- Comfortable in a highly collaborative environment, will be working closely with the sales team, the product team and reporting into the Director of Product Marketing
- Well versed in HubSpot, Salesforce and WordPress
HSA & FSA, EAP offered
Company-Paid Benefits Include: Dental, Basic Life Insurance, and Long Term/Short-Term Disability Insurance
401(k) program available, with a match of up to 4% of your salary Eligible upon date of hire
11 days of paid holiday (which includes three floating holidays)
15 additional days of flexible paid time off (PTO)
Submit resume (and samples if applicable) to: Kailey.Carter@jobalert.creativecircle.com
Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.
Salary : $100,000 - $130,000
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