What are the responsibilities and job description for the Business Development Specialist position at Cree Lighting?
Overview
The Business Development Specialist is responsible for driving sales growth with current and new customers. Success in this role requires the ability to successfully interact with new and existing customer and driving the lead to qualification process. Present an in-depth knowledge of our products and solutions; to identify and develop opportunities and close sales. This position reports to the Customer Experience Manager.
Responsibilities
- Follow up on leads generated from online marketing, tradeshows, and other sales and marketing activities.
- Maximize usage of phone and email-based communications to reach current, prospective, and inactive customers to increase incremental sales.
- Network and prospect for new customers and ensure new customer support.
- Develop thorough understanding of each customer’s industry and business in order to recommend specific products and solutions to fit their needs.
- Build relationships at all levels within the organization.
- Provide customer quotations and product samples.
- Follow up with the customer to ensure that the requested information, quote and/or samples arrived, answer any questions and identify when an order is be anticipated.
- Consistently meet or exceed assigned monthly, quarterly and annual goals, and report on lead KPI’s.
- Identify and resolve client concerns and technical inquiries.
- Manage and track progress on every lead from receipt through to the result.
- Support key accounts, manufacturer’s reps, and outside sales with purchase orders, inquiries, and expedites as required.
- Perform other related duties as required.
Qualifications
MINIMUM REQUIREMENTS
- Bachelor’s degree in a business administration or related field, (AND) two or more years of experience in an inside sales or consultative sales role, supporting either pre-sales or post-sales functions; (OR) an equivalent combination of education and experience.
DESIRED KNOWLEDGE, SKILLS AND ABILITIES
- Working knowledge and experience with CRM or similar sales tracking software.
- Experience with lead follow up and engaged customer support.
- Customer support/inside sales experience with European customers.
- Portrays company and oneself in a professional manner over the telephone and in written correspondences.
- Excellent interpersonal business skills including the ability to communicate effectively and build strong customer relationships.
- Good time management skills.
- Self-motivated and driven for results.
- Proficient in Microsoft Office products such as Word, Excel and Outlook.
- Exposure to MRP/ERP preferred.