Copywriter

Your Journey at Crowe Starts Here:

At Crowe, you have the opportunity to deliver innovative solutions to today’s complex business issues. Crowe’s accounting, consulting, and technology personnel are widely recognized for their in-depth expertise and understanding of sophisticated process frameworks and enabling technologies, along with their commitment to delivering measurable results that help clients build business value. Our focus on emerging technology solutions along with our commitment to internal career growth and exceptional client value has resulted in a firm that is routinely recognized as a “Best Place to Work.” We are 75 years strong and still growing. Come grow with us! 

Job Description:

Crowe seeks a copywriter who can describe our myriad—and often complex—services in compelling, relatable ways. We’re looking for someone who has developed high-quality content aligned to branding requirements in a variety of formats and industries. He or she should be an agile, versatile creative professional who can produce great copy on deadline, taking a variety of input and shaping it into a concise message compliant with brand standards and voice. This individual should have experience that ranges from contributing to big ideas for marketing campaigns to writing ad copy. In addition, this role will involve working with the proofreading, creative, and publishing services teams within Crowe.  

Responsibilities:

• Incorporate the Crowe voice and brand standards across all marketing and sales communications touchpoints

• Write and edit copy across the entire brand ecosystem, including (but not limited to) print brochures, case studies, emails, videos and sales presentations

• Keep up-to-date on industry trends, strategies, and techniques, ensuring the firm stays at the forefront of content innovation

• Participate in brainstorming exercises related to marketing themes and campaigns

• Effectively and convincingly prepare and present creative concepts and messaging recommendations to internal teams and BU/IV stakeholders

• Work closely with senior copywriter to coordinate assignments and set priorities

• Collaborate with design, publishing services, sales enablement, and other internal teams on content creation

• Serve as a wellspring of ideas and inspire creative excellence in colleagues 

• Work with internal clients and MDS colleagues to collaboratively solve content challenges. 

• Research and translate existing and new information into client benefits and value propositions

Qualifications:

The ideal candidate should have the following:

• Bachelor's degree in Communications, Marketing, Journalism, English, or other writing-intensive field

• A minimum of 3 years of experience in writing marketing copy, preferably in a corporate setting

• Exceptional and effective writing, editing, and message development skills that emphasize clear construction, grammar, and relevance

• Willingness to work extended hours as needed

• Experience working on integrated marketing campaigns across multiple channels 

• Experience with short-form (ad copy, taglines, etc.) and long-form (content marketing, thought leadership)

• Agency and/or client-side marketing experience

• Demonstrated excellence in performance, in the form of industry awards, campaign metrics, and/or a strong portfolio

The above statements are intended to describe the essential job functions and level of work performed by individuals assigned to this classification.  They are not to be construed as an exhaustive list of all duties performed by personnel occupying this position.    

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About the Team:

Market Development and Sales (MDS):  MDS supports Crowe in achieving its growth objectives by developing and executing national and international programs to build brand awareness for Crowe; promoting Crowe's thought leadership and positioning its experts in the markets it serves in both marketing and media channels; implementing lead management programs through integrated marketing and communications; and enabling revenue generation through multiple sales channels.  MDS is also responsible for new product development and the Firm’s Client Experience initiative.

Our Benefits:

At Crowe, we know that great people are what makes a great firm. We value our people and offer employees a comprehensive benefits package. Learn more about what working at Crowe can mean for you!

How You Can Grow:

We will nurture your talent in an inclusive culture that values diversity. You will have the chance to meet on a consistent basis with your Career Coach that will guide you in your career goals and aspirations. Learn more about where talent can prosper!

More about Crowe:

Crowe (www.crowe.com) is one of the largest public accounting, consulting and technology firms in the United States. Crowe uses its deep industry expertise to provide audit services to public and private entities while also helping clients reach their goals with tax, advisory, risk and performance services. Crowe is recognized by many organizations as one of the country's best places to work. Crowe serves clients worldwide as an independent member of Crowe Global, one of the largest global accounting networks in the world. The network consists of more than 200 independent accounting and advisory services firms in more than 130 countries around the world.

Crowe LLP provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.