What are the responsibilities and job description for the Marketing Manager position at Cynet Systems?
Job Description:
Pay Range: $32.93hr - $37.93hr
Responsibilities:
Pay Range: $32.93hr - $37.93hr
Responsibilities:
- Manage asset receipt and validation in workflow tool, internal campaign sign-off, and timelines.
- Create campaign target audience list in IBM Unica 12 tool to be delivered across different platforms (e.g Oracle Responsys, ext. vendor via SFTP/API).
- Ensure overall success of daily operations.
- Serve as contact for all day-to-day email production item across multiple Optical brands (e.g LC, TO, PV).
- Actively participate in weekly production meetings with cross functional team members.
- Set up email deployments including:
- A/B Subject line testing.
- Set up send time optimized deployments.
- Produce customer target audience list counts to size business opportunities upon business request for all communication channels (e.g email, DM, SMS, digital targeting).
- Work with other departments/partners (e.g IT CRM, TAB IT, Marketing, compliance) to ensure technical data flows are working and process are properly performed
- Bachelor’s Degree in Marketing, Analytics, or related field.
- 3 Years of Experience.
- Experience trafficking activities across multiple team members/functions.
- Experience using a trafficking tool or production management software to coordinate activities.
- Ability to problem solve and exercise critical thinking in a technical environment.
- Must be able to work in a fast pace environment, ability to multi-task while managing multiple projects from start to finish.
- Strong project management, ability to prioritize one's day.
- Great interpersonal skills; capable of supporting a team environment.
- Detail & process oriented.
- Proficient on targeting tool (Unica 12 preferred).
- Proficient in Microsoft Office.
- Adobe Analytics preferred.
- Detail-oriented.
- QA email rendering and functionality.
- Troubleshoot and resolve data related issue.
- Perform data testing.
- Circulate proofs for approval.
- Experience with SQL.
- Customer digital targeting experience.
- Experience with Unica IBM 10/12.
- Experience with Oracle Responsys.
Salary : $33 - $38
