What are the responsibilities and job description for the Sr Digital Advertising Specialist position at Dealer Inspire?
About the Position:
We are looking for a Senior Digital Advertising Specialist for our fast-growing digital marketing company. You will spend a great deal of time managing, strategizing, organizing, and executing campaigns on YouTube, Google, Bing, and other networks, as well as leading the execution of large scale projects.
Job Description:
The following will be just a few of the responsibilities you will be assigned:
- Manage digital advertising & all auction-based placements (including YouTube, Google Adwords, and Microsoft AdCenter, to name a few)
- Create performance reporting with insights and optimization recommendations
- Develop and continue to expand keyword lists, ad copy, and landing pages
- Track and manage budget spending and ROI
- Explore and recommend innovative and creative digital advertising solutions and tests
- Present & discuss digital strategy, work directly with and manage client success
- Staying on top of industry trends
- Assisting in maintaining and building client relationships
Desired Skills & Experience:
A successful Senior Digital Advertising Specialist requires excellent communication and analytical skills, digital marketing experience, and the ability to enjoy working in a fast-paced environment.
Required Skills:
- Excellent customer service and relationship building skills
- Knowledgeable in digital marketing including social media, SEM, and analytics
- Digital advertising experience working in Google Ads, Microsoft AdCenter, and Facebook Ads, both in strategy development and implementation
- Must be very organized, punctual, and detail-oriented
- Fast learner & interested in new technologies
- The ability to remain cool under pressure
- Proficiency in Google Sheets and Excel
- Automotive Knowledge is a PLUS
- 3 Years of experience
Strong knowledge of:
- Digital Marketing
- Account management
- Google Analytics
- Paid search
- Social Media
#LI-REMOTE #LI-EJ
Salary : $60,600 - $74,200