What are the responsibilities and job description for the Copywriter, Social position at Dentsu Creative?
Job Description
Key Accountabilities
· Writes social first copy for our client’s always on social content
· Expresses ideas; on brand; on message and targeted to audience
· Presents ideas to both the wider internal team and, occasionally, externally to clients with structure and parity
· Comprehends and understands brand continuity, brand guidelines and brand positioning
· Creatively supports the use of technology and its applications to solve business problems
· Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration
· Identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors
· Executes creative concepts together with Art Director at the direction of the creative director
· A natural instinct and unbridled love for writing, and the ability to build powerful stories through words.
Key Accountabilities
· Writes social first copy for our client’s always on social content
· Expresses ideas; on brand; on message and targeted to audience
· Presents ideas to both the wider internal team and, occasionally, externally to clients with structure and parity
· Comprehends and understands brand continuity, brand guidelines and brand positioning
· Creatively supports the use of technology and its applications to solve business problems
· Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration
· Identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors
· Executes creative concepts together with Art Director at the direction of the creative director
· A natural instinct and unbridled love for writing, and the ability to build powerful stories through words.
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