Head of B2B Marketing

Live shows make us feel good. They’re a time to hang with our friends, discover new artists or lose ourselves on a dancefloor. We’re on a mission to bring all of this to more fans, more often – and that’s where you come in.

We’re looking for a Head of B2B Marketing to join our Marketing team and lead B2B our marketing strategy and efforts aimed at deepening engagement with existing partners and forming new partnerships with the industry.

At DICE, you’ll be part of the company that’s redefining live entertainment. It's a place where you can be yourself, influence the culture, and create work that you’re proud of.

About the role

Are you ready to take center stage in the world of B2B Marketing? We’re seeking a dynamic and strategic Head of B2B Marketing to lead our global efforts. This is a unique opportunity to join a growing team dedicated to transforming the live music experience.

You’ll be

• Strategy and Leadership: Developing and executing comprehensive B2B marketing strategies to drive industry awareness and market growth for DICE globally.
• Team Building: Leading and inspiring a high-performing B2B marketing team, fostering a collaborative and innovative culture that thrives in a dynamic environment.
• Industry Presence and Market Development: Elevating DICE's presence within the music industry, positioning us as the go-to platform and product for artists and venues.
• Partnerships and Alliances: Establishing and cultivating strategic partnerships with key players in the industry, including venues, promoters, and artists, building mutually beneficial relationships.
• Sales Enablement: Creating compelling, localized B2B campaigns and sales enablement materials (including digital outreach, performance optimization, product marketing, etc.), and case studies to showcase DICE’s value proposition and support sales efforts.
• Demand Generation: Creating and executing lead generation programs to attract and convert B2B prospects, optimizing the sales funnel.
• Data-Driven Decision-Making: Utilizing data and analytics to assess marketing performance, measure ROI, and refine strategies for continuous improvement.
• Budget Management: Managing the B2B marketing budget effectively, allocating resources for maximum impact and return on investment.

You are

• Passionate, humble and talented.
• A fan of music and culture.
• Actively responsible.
• Thoughtful and empathetic.
• Data-driven and analytical.
• Someone with great self-awareness and high EQ.
• Able to provide strategic guidance on B2B strategy across all markets.
• Experienced with implementing best practices for measurement and evaluation of B2B campaign efforts, demonstrating the impact & results to internal stakeholders.

You’ll need

• Bachelor's degree in Marketing, Business, or a related field (MBA preferred).
• Proven track record of at least 7 years in B2B marketing or sales organizations, with a heavy focus on SaaS and digital products.
• Demonstrated experience in leadership and people management.
• Exceptional communication and interpersonal skills.
• Strong analytical abilities with the ability to translate data into actionable insights.
• Creative thinker with a passion for innovation.
• An understanding of the music or live events industry is a plus.
• A network of contacts within the music and entertainment industry is a plus.

About DICE

Our teams work from London, New York, Los Angeles, Barcelona, Paris, Milan, Berlin and Mumbai. We’re building products that will revolutionise the industry for fans, artists and venues – and we’re growing fast. Read about our Series C funding and our latest funding round to see what’s next for DICE.

We know that having a variety of perspectives makes us a better company – it’s why we strongly encourage members of underrepresented communities to apply. Find out how we’re creating a more diverse, equitable and inclusive DICE. 

Compensation and benefits:

In compliance with New York Pay Transparency Law, the salary range for this position is $160,000 to $180,000. We note the salary information as a general guideline only, as actual compensation may vary from posting based on location. We will consider various factors to determine the offer for this role, including the scope and responsibilities of the position, relevant work experience, key skills, education, training and business considerations. 

• Unlimited paid time off 
• Private healthcare
• 401(K) Match
• FSA and HSA plan
• Commuter benefits
• Monthly DICE credit to spend on shows

We recognize the benefits of hybrid working, and want to create the best balance to ensure we can continue working together effectively. For our US team, we have a hybrid work policy of three days in the office and two days from anywhere.

Application process

Our process usually involves a quick chat on the phone, a portfolio review or task and a couple of interviews where you’ll meet the people you’ll work with. We’ll keep you fully informed along the way.

For information on how we use your data, please view our Candidate Privacy Policy.

#LI-JB1

Salary : $160,000 - $180,000