Associate, Media

Digitas
Detroit, MI Full Time
POSTED ON 3/10/2022 CLOSED ON 4/15/2022

What are the responsibilities and job description for the Associate, Media position at Digitas?

Associate, Media Intern (Virtual)
We are the connected marketing agency, a full-service agency with modern creative & media, data, and technology services all under one roof.
We are connected in the way we think and the way we work. At the heart of our company are great people that we call Unicorns. Our Unicorns are open, bold, and curious and love to solve complex problems for clients in unique ways.
This summer, we’re looking for a Media interns to be a part of our Planning, Paid Social, Search Marketing, Media Technology & Precision teams. You’ll be tasked with a ton, but you’ll be challenged and rewarded as you work with and learn from the best in the business. Up for it? Read on.

As a Media Intern, your day could include:
✦ Executing, managing, and optimizing online media campaigns and programs for agency clients
✦ Addressing tactical and performance questions, negotiating contract
✦ Maintaining relationships with digital-media firms/vendors and researching offerings of potential partners
✦ Interacting with Account Management and Finance to provide accurate budget forecasts and invoices
✦ Collaborating with internal Media, Project Management, and Analytics capabilities to drive timeliness and accuracy across digital campaigns
✦ Search marketing program management including keyword development, ad creative and strategy, trafficking recommendations, and reporting
✦ Leveraging planning and forecasting tools within platforms to inform budgets, bid strategies and target audiences
✦ Maintaining detailed spreadsheets tracking campaign pacing and performance
✦ Overseeing the trafficking and implementation process of Web creative, monitoring campaign delivery and compiling reporting
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