Associate Planner, Media Investment

Digitas
Boston, MA Full Time
POSTED ON 3/18/2024 CLOSED ON 3/18/2024

What are the responsibilities and job description for the Associate Planner, Media Investment position at Digitas?

Company Description


Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.


Job Description


Associate Media Planner

Right now, we’re looking for an Associate Media Planner with a keen attention to detail who’ll support the team in bringing that transformation to life. You’ll be tasked with a ton, but you’ll be challenged and rewarded as you work with and learn from the best in the business. Up for it? Read on.

Media planning at Digitas always has its surprises, but here are a few things you can expect to be accountable for on a given day:

  • Gathering information during the media buying and strategy stage (cue impeccable research & organization skills)
  • Mastering media research tools to ferret out the best available information and data out there (tools include MRI, @plan, Scarborough, AdRelevance and CMR)
  • Managing Requests for Proposal and assuming full responsibility for execution of approved media buys
  • Inputting data into presentation format (PowerPoint, Prezi and Keynote wizards need apply)
  • Organizing and overseeing the trafficking and implementation process of Web creative as well as monitoring campaign delivery and compiling reporting

Qualifications
  • Four years of college education and one to three years of experience in an office environment (preferably at a communications-related company, and ideally at a creative agency)
  • Computer skills that make the old guys envious, as well as an intuitive understand of the digital tools that are reshaping the media and advertising world every day
  • Effective time-management, impeccable attention to detail and a compulsive ability to stay organized amidst many moving parts
  • Amazing communication skills – you’re straightforward, you’re candid and, above all, you’re thoughtful & kind
  • Proficiency in managing numbers – if you can whip through an Excel document, you’ve got an ace in your pocket
  • A love of media – and the motivation to learn everything you can and get better at everything you do


Got what it takes? We’d love to hear from you.


Additional Information


Digitas is an equal opportunity employer.

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