What are the responsibilities and job description for the Manager - Amazon Marketing position at DISH?
Department Summary:
Our teams reimagine connectivity through new platforms, new business models and new ways of thinking. Today, we’re building a multi-brand wireless telco alongside DISH and its first-of-a-kind network to upend the retail market and deliver groundbreaking new experiences for all.
Together, we’ll draw on our legacies of disruption to change the way the world communicates.
Job Duties and Responsibilities:
At DISH Wireless, we deliver value without compromise, continually redefining what’s possible from a mobile carrier for more than nine million customers.
Our teams reimagine connectivity through new platforms, new business models and new ways of thinking. Today, we’re building a multi-brand wireless telco alongside DISH and its first-of-a-kind network to upend the retail market and deliver groundbreaking new experiences for all.
Together, we’ll draw on our legacies of disruption to change the way the world communicates.
- Develop holistic media strategy and plan across Amazon ecosystem
- Consult, collaborate with and challenge Amazon Advertising as managed services partner for upper funnel Amazon media
- Work closely with our Digital Marketing agency for input to and alignment of strategy and execution of Amazon search and display advertising
- Own clean room data environment to understand effectiveness of full funnel Amazon advertising and optimize spend and performance
- Drive to an Amazon-built propensity modeling solution to target the highest likelihood customers across Amazon-owned placements and channels
- Build in-house capability to ultimately fully own Amazon marketing
- Tie into Dish Wireless Marketing Operations and Data Science to build world-class attribution and optimization capabilities for the Amazon channel and business
- Work with Amazon to access new marketing beta/test programs
- Provide subject matter expertise in business strategy and planning related to Amazon marketing
- Define and manage projects to improve the effectiveness and growth of the Amazon channel
- Coordinate with Digital Agency to execute bid management, campaign launches, and account changes
- Liaise with the Brand/Creative, Device Product, and Device Offers organizations to develop processes to understand partner needs, consolidate improvement/requests, analyze results, and deliver strategic recommendations
- Bachelor's degree in Marketing, Business, or related field
- Minimum of 3 years experience in Amazon ecosystem marketing
- 4 years of experience leading teams
- Demonstrated ability to synthesize, prioritize and drive results with a high sense of urgency
- An ability to think creatively, strategically and quickly
- Strong interpersonal skills that encourage team partnership, promote enthusiasm and foster strategic thinking
- Thrive in a fast-paced and ever-changing environment with a high capacity to multitask and handle tight deadlines on a daily basis
- Proven experience in working directly with senior leadership teams with excellent attention to detail, creativity, motivation and communication skills
- Previous experience with Amazon search and display required
We also offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits.
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location. Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check.
Salary Range: USD $96250.00 - $137500.00 / YearThe base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location. Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check.
Salary : $96,250 - $137,500
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