Reports to: Senior Communications Manager
Target Start Date: May 9, 2023
Location: DoSomething.org has its headquarters in NYC. Preferably, candidates will be based in the New York City Metro area, but candidates in other locations within the U.S. will be considered.
WHO WE ARE
DoSomething.org is that national hub for youth-centered activism. We are a thirty year old nonprofit fueling young people to change the world.
We have mobilized millions of DoSomething.org members to clothe young people in homeless shelters, clean up 3.7 million cigarette butts from the streets, run the largest youth-led sports equipment drive, and registered over 375,000 young people to vote since 2018!
Want to know more about our impact? Check out our 2022 Year in Review.
THE POSITION
DoSomething is seeking a Senior Communications Associate to join its Communications and Marketing team. The Senior Communications Associate will be tasked with crafting and coordinating the production of impactful member-facing communications and editorial content to advance the narrative of DoSomething’s programming and brand, and elevate the voices of young people. The Senior Communications Associate will help to create and implement DoSomething’s communications and content strategy including but not limited to: online media, newsletters, marketing collateral, and press materials.
This role would report to the Senior Communications Manager. You will play an important role in a highly collaborative and interdisciplinary team, ensuring accurate, consistent, and effective storytelling and becoming a public-facing voice for DoSomething with our members.
WHAT YOU’LL DO
Copy & Content Development (65%)
- Write and produce high-performing, brand-consistent copy across multiple mediums (email, social, newsletters, articles, creative briefs, video scripts, etc.) ensuring all content centers the voices and ideas of young people, with an emphasis on elevating the stories and experiences of BIPOC, historically marginalized and underrepresented communities.
- Edit and proofread copy consistent with DoSomething’s tone and use SEO principles to maximize copy’s reach.
- Maintain the editorial calendar and production timelines for all content shared with over 240K subscribers.
- On a regular cadence, perform content audits to assess how well existing content is performing
- Oversee drafting, building, QAing and sending all external communications via SMS and emails on organization’s platforms
- Work alongside Associate Web Producer to build and deploy relevant content on the organization’s website, including DoSomething program messages and editorials
- Ensure compliance of email and SMS industry benchmarks and best practices and facilitate competitive research analysis across key messaging channels and platforms
- Participate in meetings with key stakeholders, including product and engineering team, to identify and align on development of site content, style, and layout.
- Work cross-functionally with key team members to assist with content creation and implementation through DoSomething’s website and content management systems, on projects like our next climate change program or end-of-year giving campaign.
Communications Strategy (20%)
- Partner with the Senior Communications Manager and Member Engagement Manager to reimagine our member communications programs including a refreshed newsletter and drip messaging strategy
- In collaboration with the Social Media Manager; help to grow and diversify our member collective by proactively monitoring social trends and cultural conversations and developing innovative content strategies across established and emerging platforms.
- Support key teams with analyzing DoSomething member engagement and identifying opportunities for optimization.
Communications and PR Support (15%)
- Support all facets of our communications function including the development of press releases, materials for funders for as well as presentation decks and talking points for staff speaking engagements
- Monitor and update DoSomething’s media coverage–both traditional and social–to capture earned media and impressions.
- Assist Senior Communications Manager with developing and maintaining positive relationships with partners, key stakeholders, vendors, and media.
QUALIFICATIONS
What you’ll bring.
- Minimum 3 year experience in a content strategy, marketing, copywriting or communications role with a demonstrated track record of adhering to style guidelines and producing content with a consistent tone across multiple formats and mediums.
- Excellent written communications skills and storytelling abilities. Must be able create meaningful and relatable narratives for a diverse set of audiences including our members, our partners, and the media.
- Strong technical commands of CRM(s) like MailChimp, Twilio, Customer.io, Contentful, and Salesforce. Familiarity with Tableau, Google Analytics, Monday.com and data visualization tools is a huge plus.
- Knowledge of online content strategy and creation, and a solid understanding of SEO, keyword research, and experience with integrating SEO best practices into an organization's communications strategy.
- Finely tuned interpersonal skills, and an ability to communicate and collaborate seamlessly across multiple stakeholders and teams.
- Experience with online community building. Direct experience creating content for young people is strongly preferred.
Who you are.
- Detail oriented. You have a proven track record of delivering on critical tasks with a high degree of accuracy and minimal oversight.
- Highly efficient. You’re proficient in project management tools and techniques to keep things running smoothly.
- Deadline-driven and results-oriented with the ability to prioritize competing priorities, effectively manage expectations, and ask for help when needed.
- A team player. You come with a proven background collaborating cross-functionally across diverse groups of stakeholders to deliver results.
- Media savvy. You’re knowledgeable about social media platforms from a branding perspective, including (but not limited to) YouTube, TikTok, Instagram, and Twitch, as well as emerging trends within the social space. You’re pop culture conscious and know how to keep your finger on the pulse of current events and trends among our primary demographic.
- Inclusive culture-builder. You’re practiced in applying an inclusive and diversity lens to inform your understanding of youth culture across political affiliations and identities.
- Skilled in reporting. You are comfortable tracking information and navigating spreadsheets, distilling insights from data, and communicating data-backed recommendations for continuous process improvement.
Salary Range: $55,000 - $60,000 annually.
Select Perks & Benefits.
- 3 weeks vacation, paid winter holiday break (from Christmas to New Years), and ½ Day Summer Fridays (Memorial Day to Labor Day!).
- Medical and dental premiums fully covered by us. You read that right!
- An incredibly compelling reason to wake up and make it to work every day.
DoSomething.org is an equal opportunity employer.
Please, no calls.
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DoSomething.org and DoSomething Strategic (“we”, “us”) are committed to protecting and respecting your privacy. This policy explains when and why we collect personal information on candidates, and how we keep it secure.
How and why we collect data from you.
- We collect and retain data that is included in your job application. This includes your full name, contact information, and any personal information disclosed in your resume, cover letter, and other supplemental application materials.
- Data is collected for evaluation criteria when seeking employment at DoSomething
- We will only use your data for what was originally intended -- for purposes of seeking and gaining employment at DoSomething. Your data will not be “recycled” for marketing emails or to sell to third parties.
How long do we retain this data?
- DoSomething will retain candidate profiles for 3 years.
- Annually on August 1, candidate profiles from 3 years prior will be entirely deleted from our system.
Is your data secure?
- JazzHR maintains secure job board pages. Job boards will default to HTTPS. Additionally, if we were to terminate our contract with JazzHR our candidate data is deleted from JazzHR’s systems in accordance with JazzHR’s Terms of Service.