What are the responsibilities and job description for the PPC & Email Marketing Specialist position at eBacon?
PPC & Email Marketing Specialist
$60K - $75K | Full time | Remote- US Only
We’re looking for a digital marketing maestro to help us achieve our mission to take over the world. We need an adaptive, resourceful, and fast-moving individual to jump into the role. So essentially Jason Bourne, minus the hand-to-hand combat skills. The work will revolve around managing paid search, email automation, and lead & acquisition analytics. There is also a variety of support work and special projects to be done, just to keep our days interesting.
What we’re looking for
We are a small team with a big mission, so we need a self-starter that is creative, collaborative and team oriented. You possess the gift of juggling multiple projects with ease, armed with the sharpest project management skills and a meticulous eye for detail. Flourishing in a fast-paced, ever-evolving, and collaborative work environment is imperative. In addition to your innate interpersonal and written communication prowess, a "can-do" attitude is a non-negotiable trait.
You’ll need 2 years of relevant experience working in similar roles. You’ll also need technical proficiency and if you happen to get references to 80’s movies, it’s a plus.
- Setup, manage, and optimize Google Ads campaigns to drive traffic and revenue for the business. Conduct keyword research and optimize campaigns for maximum ROI.
- Regularly review ad campaign data to identify trends, opportunities, and areas for improvement. Use analytics tools to measure KPIs and report results to key stakeholders.
- Setup and maintain email automations and own list management with Active Campaign.
- Continuously monitor, test, and refine email campaigns to improve performance and drive better results. Use data-driven insights to optimize targeting, messaging, and creative.
- Landing page support (WordPress)
Who are we?
eBacon is a financial technology software company located in Phoenix, Arizona. We create a lot of innovative financial solutions for the business world, with a focus on certified payroll and fringe benefit management for the construction industry. Our development team is in-house, so we’re always creating cool, new things to get the job done. We have won awards for customers service and for being one of the top companies to work for in Arizona for several years and counting.
We also have excellent benefits, including competitive pay, plenty of PTO, health care, 401K matching, fun employee outings and enough food and treats to make it hard for you to make good on any weight loss new year resolutions. The work we do is serious, and we work hard and take great pride in the help we give our clients, but we also don’t take ourselves too seriously. I mean, we do have a bacon strip mascot.
This position is only available to individuals who are citizens of the United States. Non-US citizens are not eligible. Additionally, applicants must be authorized to work in the United States without the need for sponsorship.
Salary : $60,000 - $75,000
