What are the responsibilities and job description for the Marketing Data Analyst position at Esports Now LLC?
ABOUT MISFITS GAMING GROUP
Misfits Gaming Group (MGG) is a premier esports platform coupled with a Millennial and Gen Z focused media and content engine. We compete in some of the most successful video game titles worldwide and are permanent partners in three franchised esports leagues: Riot Games' League of Legends European Championship (Misfits Gaming), Activision-Blizzard's Overwatch League (Florida Mayhem), and Activision-Blizzard's Call of Duty League (Florida Mutineers).
MGG utilizes world-class management and a deep understanding of the esports and video gaming ecosystem to establish fruitful partnerships with international brands and organizations and commit to growth through the players and the community.
Job Description
Responsibilities
- Works with department leaders on data projects, gathering and formulating data for records
- Analyzing and providing insights on marketing assets (e.g., ad campaigns, social & video platforms, media activations) to enhance overall strategy
- Maintains and cleans marketing database with R and/or SQL
- Improves functionality, efficiency, and scalability database and reporting tools
- Supports the distribution of daily and weekly reports highlighting the relevant performance of properties
- Documents analysis projects, methodologies, and conclusions
- Other duties as assigned
Qualifications
- 1-3 years of experience in a data analytics role or similar
- R required, SQL and/or Python a plus
- Background in Business Analytics, Statistics, Marketing, or Economics
- Must have strong Google Office/Google Drive software skills (e.g., Sheets, Docs, Slides, etc.)
- Experience with marketing/digital marketing data (e.g., CPM, CPE, impressions, engagements, media value)
This is a full-time position located in Boca Raton, FL.