Influencer Marketing Manager

Every Man Jack is a leader in the natural men’s grooming space in the United States, with a presence across major national retailers like Target, Walmart, Whole Foods, and Amazon. Born at the base of Mt. Tam in Marin County, CA, the company’s Base Camp is in Mill Valley, CA, just north of the Golden Gate bridge. We’ve experienced significant growth over the past several years and continue to add top talent to our growing roster. Every Man Jack recently became B Corp certified, creating benefits for all stakeholders, including employees, not just shareholders.

Considering a host of recent initiatives – including significant retail distribution opportunities, high growth e-commerce initiatives and becoming a certified B Corporation – there is truly no shortage of exciting projects for the Every Man Jack team.

THE ROLE: Influencer Marketing Manager

We are looking for an Influencer Marketing Manager to oversee and grow our program. The primary responsibilities are to develop and grow relationships with influencers on social media to drive brand and product awareness across social platforms and to generate content for all marketing channels.

The ideal candidate has a proven track record of managing influencers in-house or through an agency. This person needs to be very organized and have an eye for detail, be both creative and data driven, with a passion for social media and influencer marketing. It’s very important that this person is up to date on content creator and influencer trends, with a focus on the male audience. This position requires strong relationship skills and excellent communication abilities, with a deep understanding of all social platforms.

KEY RESPONSIBILITIES:

• Develop and manage influencer partnerships and campaigns to grow brand awareness and social presence.
• Oversee and continuously evolve influencer initiatives to maximize reach, create compelling content, and drive website and retail traffic and sales.
• Identify and engage influencers to join the ambassador program.
• Manage organic and paid influencer collaborations and product gifting with creators from 10k to 1M
• Keep current on social media and influencer trends and quickly identify ways for Every Man Jack to participate
• Master the Every Man Jack voice to build and maintain relationships with all content creators and influencers
• Work with the marketing team on campaigns for new product launches and seasonal initiatives.
• Analyze and distribute weekly, monthly, quarterly reports on influencer performance and analyze in relation to competitors.
• Promote Every Man Jack’s purpose to inspire men to take care of themselves and connect to the world around them by living the EMJ values and considering the social and environmental impact of all business decisions that you own or support.

THE CANDIDATE:

Candidates must be passionate, organized, and love developing personal care, grooming, or skin care products. This person is highly organized and detail-oriented, with excellent communication skills. While this candidate loves timelines and getting organized, this person has a remarkable ability to remain calm and flexible in the fast-paced, changing world of product development in a high growth environment. The ideal candidate will be an intelligent team player – someone approachable with a positive, innovative and professional attitude who works smarter, not harder and takes on a “sleeves-rolled-up” and a “can-do” attitude when faced with challenges. A true ambassador for EMJ, both internally and externally.

CAPABILITIES SKILLS REQUIRED:

• At least 4 years of experience managing influencer relationships at an agency or brand
• Passion for social media and content creation
• Experience working with a male targeted product
• Exceptionally strong written and verbal communication skills, with the ability to present ideas and information clearly.
• Excellent relationship building skills with influencers and negotiating skills
• Experience analyzing data, reporting insights and devising/implementing social strategies and programs.
• Proven track record for achieving results and driving projects
• Comfortable managing multiple projects with excellent prioritization and problem-solving abilities.
• Ability to thrive in a fast-paced, results-oriented environment with an entrepreneurial mindset.

EMJ CORE VALUES

TEAM FIRST

RESPECT ALWAYS

OPEN & DIRECT

BE AUTHENTIC

PASSION & PURPOSE

LOCATION: Mill Valley, CA (Hybrid: Mon/Tues/Thurs in Office, Wed/Fri Remote)

HOURS: Full Time, Exempt, Salaried

MANAGER: Integrated Marketing Director

COMP & BENEFITS: Competitive Base Salary, Annual Bonus Potential, Long Term Incentive Plan, 100% EE 80% Dependents Covered Medical, Dental, Vision. Life Insurance, STD/LTD. 401(k) with Match, No Vesting Period. 20 Vacation Days, up to 9 Sick Days accrued, 11 Paid Holidays.

Candidates must be authorized to work in the United States without sponsorship.

For all positions, proof of COVID-19 vaccination is required to be eligible for employment. Religious and/or medical accommodations will be considered on a case-by-case basis.

In the interest of hiring locally to (1) reduce the negative impacts of long commutes and (2) provide economic opportunities to the community where we operate, Every Man Jack prefers to hire candidates who live within a 30-mile radius of our Mill Valley office. We will consider candidates who live outside this radius on a case-by-case basis.

We value diversity and celebrate our people being their most authentic selves. We believe that an inclusive, diverse, and equitable workplace makes us more creative, innovative, effective, and resilient. We welcome people from all backgrounds, ethnicities, cultures, experiences, and perspectives. Every Man Jack is proud to be an equal opportunity employer.

Salary : $90,000 - $115,000