Copywriter

In the journey of life, your career should make a difference.

At Inizio Evoke, we come together-to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human.

Your role as Copywriter

The Copywriter (CW) develops ideas and copy that creatively achieve our clients' strategies and support their creative tones. CW works in partnership with the Art Director (AD) to produce concepts and tactics, and to progress them through execution. Even though your role is copywriter, you are expected to go beyond that and develop an understanding of and contribute to the visual expression of the ideas put forth. You will become a brand product information specialist and be comfortable sourcing written materials (referencing) for a client's Medical/Legal/Regulatory (MLR) review board. Copywriter reports to the Associate Creative Director (ACD) or Creative Director (CD) and help them develop more complex projects.

Creative Role & Responsibilities

• Research and fact find to fill knowledge gaps. Know how to ask the right questions.
• Understand the strategy as outlined in the brief. Develop work that answers the brief.
• Develop a range of creative projects for each project and collaborate with Art Director to ensure design and copy work together to support the concepts
• Have a natural world curiosity, keeping in tune with popular culture, being aware of trends, brands and technologies and how they impact our business and culture in general
• Stay informed about our industry and our clients'. Look for new technology, digital or social outlets that could help deliver success for our clients.
• Aware of what is going on in the Healthcare Marketing arena. Learn client's business and direct competitors.
• Develop a understanding of assigned brand
• Consult with team members (Account Management, Strategy, Project Management, Regulatory Operations etc.) regarding creative work, quality control, MLR submissions and deadlines
• Understand assigned scope of work and manages to expectations
• Maintain version and quality control of owned assets through lifecycle of project
• Play a supporting role in pitches

Qualifications include (but are not limited to)

• 1 years of copywriting experience in a pharmaceutical/healthcare advertising agency
• Write clear, cohesive creative copy for multiple channels (print and digital and video)
• Can verbally describe work internally and with client
• Understand how to use and apply medical references and validate with Medical Editor partner ahead of MLR submissions
• Know AMA style
• Follow a copy style guide
• Self-monitor work to follow brief and achieve expectations
• Maintains an understanding of how work moves through the agency. Follow relevant agency Standard Operation Procedures (SOP)
• Capable of working in Word, Outlook, ProofHQ, Acrobat and Timesheet softwares. Some knowledge of the Adobe Suite
• Understand and follow the process of manuscript management for print and digital projects

Inizio Evoke provides an exciting and flexible work environment, great compensation packages and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.