What are the responsibilities and job description for the Director of Social Media position at FREEBIRD STORES, Inc.?
We are currently seeking a Director of Social Media with a minimum of 5 years in Social Media Management in addition to at least 3 years directly managing a team.
The Role:
We are looking for a seasoned, innovative, hands-on Director of Social Media to develop & drive engagement across all our social channels. Passion and curiosity about social and digital media are essential for this position. The ideal candidate will use data to help inform behavior, come with a creative eye, and be able to collaborate across the organization to serve various brand and content strategy objectives.
This role is for someone who has the desire to lead, shape, and drive audience awareness and engagement for a hyper-growth company. We are looking for someone who is equal parts analytical and creative, with a passion for disrupting categories and driving consumer value. This position will support and head all FREEBIRD Stores owned social channels, in addition to managing, leading, and developing our entire social media team.
Responsibilities:
- Manage, oversee, & develop response and engagement teams
- Develop & manage social content calendar and posting schedule, that supports brand initiatives with use of on-brand assets and consistent brand voice
- Develop content topics and creative campaigns to reach our target audiences
- Advise and implement on most effective hashtags and keywords for social media
- Monitor trends and keep up to date with social media tools, applications, channels, design and strategy
- Analyze data, including impressions, engagements, clicks, among other KPIs, and draw actionable insights and recommendations to optimize results
- Capture real-time storytelling, to capitalize on current events and cultural moments aligned with our brand to drive attention to Freebird
- Develop best practices and standards to ensure we can scale our strategy, and keep a pulse on industry developments, creative trends, and culturally relevant moments to push our social media forward with efficiency
- Identify opportunities in user-generated content surrounding the company.
- Research & present new ideas, trends, strategies for FREEBIRD Stores owned social media platforms
- Work with other members of the social and marketing team to integrate and amplify all communications including press releases, events, promotions and project milestones
- Additional responsibilities may be assigned as needed
Requirements:
- 5-6 years in a social media management role or similar
- Experience managing channels with 500K likes & followers
- 3-5 years as a direct manager, proven record of development & mentorship
- 1-3 years eCommerce experience
- Track record of covering page performance, metrics, team performance, issue monitoring, and opportunities
- You are reliable, able to ensure effective and on-time delivery of social engagement, content engagement, social media listening, issue tracking/flagging, response management, and regular report development
- Customer service experience is required
- Impeccable organizational skills
- Superior verbal, writing, copy editing and proofreading skills.
- Empathetic and patient “people-person”
- A talent for critical thinking, creative problem solving and multitasking
- Proficiency to self-start, multi-task, follow-thru, follow-up - all with a focus on accuracy
- Ability to tactfully handle stressful and difficult situations using proven processes
- A demonstrated desire to learn and grow with an organization
- High level of energy, persistence and positive outlook with a team player attitude
- Weekends & nights required
For more information or to apply directly please visit our Careers Page:
https://www.freebirdstores.com/pages/careers
Job Type: Full-time
Pay: $60,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Ability to commute/relocate:
- Denver, CO 80239: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Social media management: 5 years (Required)
- Team management: 3 years (Required)
Work Location: One location