What are the responsibilities and job description for the Creative Consultant position at Gannett?
Serves as the liaison between the customer, Account Executives, Client Success Managers and GIADC, in developing high-quality results-driven creative solutions for all Gannett advertising platforms, insuring a consistent look and message. Generates clear layouts, providing style examples and assembles needed materials and uploads materials to the GIADC in a timely manner following proper workflow procedures. Works directly with Sales, GIADC, and Production departments to ensure all products across all platforms are fulfilled within the timeline required.
Job Duties:
Job Duties:
- Works as the liaison between the customer, Client Success Managers, Account Executives and GIADC, in developing high-quality results-driven creative solutions for all Gannett advertising platforms. Ensuring a consistent look and message across all platforms. Communicates with customers on all matters of the ad production, including but not limited to deadlines, material needs, ad copy, proofs and corrections.
- Generates clear layouts, provides style examples and assembles needed materials and uploads materials to the GIADC in a timely manner following proper workflow procedures.
- Monitor GIADC status cues for materials submitted. Review design quality and provide feedback during and after the work has been completed to satisfaction.
- Monitor print and digital ad orders for deadline and materials compliance. Providing notification on a daily basis of at-risk ads due to missing orders, creative and approvals. Work with Central AdOps to ensure all jobs are completed and routed to correct platform for publication.
- Accuracy; detail oriented; multi-tasking; customer service skills; problem solving, organizational, written and verbal skills; strong understanding of the creative development process and ability to provide clear written direction a must.
- Ability to give and follow instructions; superior judgment and ability to make good decisions with regard to workflow as well as dealing customers and co-workers; must be able to collaborate to produce top quality work and have a zero tolerance for defects.
- Experienced in advertising sales and production workflows and fulfillment.
- Ability to solve problems quickly and effectively. Understands the dynamic of implementing multiple platform advertising campaigns.
- Basic functionality knowledge and ability of MS Word and Excel.
- Basic Adobe Creative Suite knowledge a plus.
- Related college degree is preferred
- 3-5 years work experience in a team environment, previous print
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