What are the responsibilities and job description for the Marketing Manager position at GENESIS PRODUCTS LLC?
Job Details
Description
Description
We are looking for a Marketing Manager with experience in creative execution to play a key role on our growing team. This role will have a focus on our industrial vertical, bringing aggressive growth to some of our emerging product lines in transportation, residential and commercial sectors. Our ideal candidate will have a strong understanding of marketing strategies and will bring creative leadership to internal and external creative teams, elevating quality of work across print, digital and retail channels. The successful candidate will report directly to the Senior Director of Marketing.
Responsibilities
- Manages, directs and executes marketing strategy, product launches and programs for emerging product lines in transportation, residential and commercial sectors.
- Partners with sales and product teams to create go-to-market strategies for our WelFormed, Premium Rock and unVerb brands.
- Assists in maintaining agency relationships and managing projects through completion – on time and on budget.
- Demonstrates ability to elevate quality of work through technical ability and refined design aesthetic.
- Responsible for directing both internal- and agency-developed creative across print, digital and retail channels.
- Provides hands-on design support as needed for internal and external communication pieces including print and digital advertisements, email marketing, product literature, and retail displays.
- Supports in-house photography and videography as needed.
- Mentors junior team members and proactively contributes to improving processes and working models for our growing and dynamic team.
Qualifications
Requirements & Desired Skills
- Proficient in Adobe CC Photoshop, InDesign and Illustrator
- Experience in web design and UI/UX best practices and platforms
- Comfortable in WordPress
- Knowledge of Microsoft Office Suite and PowerPoint
- 7-10 years of proven experience
- High level of attention to detail with creative and artistic ability
- Technical knowledge of related programs and computer software
- Ability to manage a diverse workload
- Deadline oriented with strong organizational and time management skills
- Self-starter that takes initiative
- Agency experience is a plus
