What are the responsibilities and job description for the VP, Sales & Partnerships position at Giant Media?
About Giant Media/VuePlanner
A media and technology company that provides advertisers and their agencies the confidence to plan and buy contextually relevant video campaigns while identifying the environments most suitable for brand advertising across multiple platforms. The company supports clients through both managed services and self-serve approaches to media buying led by VuePlanner, a transparent, insight-driven planning tool for buying advertisers on YouTube. We work with Fortune 1000 Brands & Agencies to drive successful outcomes on YouTube.
VuePlanner® is a Global YouTube Measurement Partner. Our proprietary technology that powers contextual, data-driven YouTube campaign performance through relevant content identification and quality scoring, pre-bid transparency, and ongoing placement monitoring. Using a combination of machine learning and human curation, VuePlanner produces custom video-level placement lists that integrate seamlessly with both the Google Ads and DV360 platforms. VuePlanner is a verified YouTube Brand Suitability & Contextual Targeting Partner, 1 of 7 companies worldwide. We’re expanding our senior team and are adding a VP, Sales & Partnerships. This role will be based in New York City and will report to the CEO.
What will you do?
The VuePlanner team is looking for an experienced and high-energy VP, Sales & Partnership to bring our YouTube solutions, including CTV, to the market. The primary function of this role will be to establish enterprise-level relationships with agencies and brand clients. Primary responsibilities include:
- Sales Effectiveness – Establish high-level partnerships with brands and agency holding companies and continuously deliver sales results to raise the bar. Attend conferences, work leads generated from the executive team, own the sales cycle to ensure constant learning and improvement.
- Go-to-Market Sales Strategy - Working with the executive team, provide input for a successful and scalable business development strategy for bringing a data product to market and establishing relationships with agency holding companies. Execute against this strategy and achieve milestones for relationship growth.
- Pipeline Management – Effectively manage your current and future sales pipeline using various tools including HubSpot.
- Successful Achievement of Revenue Goals - Secure large-scale agreements and budgets from client base and build upon those relationships to drive further revenue growth.
What are we looking for?
The successful candidate will be an inspiring and confident sales executive with at least:
- 10 years recent experience working at a digital media company, video / ad tech platform and / or digital agency
- A minimum of 8 years of experience in a client-facing role, focused on bringing new products to market, establishing new business opportunities and developing partnerships
- Proven track record of establishing high-level agreements with brands and agency holding companies
- Experience and success with video, social and/or branded content campaigns preferred
- Competent with Microsoft Office Suite, Hubspot and various prospecting tools
- Bachelor’s degree or relevant experience
The successful candidate will also demonstrate the following abilities:
- Proactive Leader: The desire to own projects and exceed expectations, with ability to find solutions and deliver results within a rapidly changing, entrepreneurial, technology-driven culture
- Strategic Thinker: The ability to identify and solve client issues strategically
- Communication: Excellent interpersonal skills, with the ability to communicate effectively with management and cross-functional teams, for both technical and non-technical audiences
- Proven Track Record: A successful work history in meeting sales goals and commitments
How will you succeed?
- Keep active schedule full of client meetings and events
- Deliver steady pipeline of new sales and partnership opportunities
- Maintain strong close rate while increasing revenue for your most important accounts
- Achieve and exceed personal quarterly and yearly revenue goals
What do we offer?
- Compensation: Competitive salary and commission plan
- Benefits: Health, Dental, Vision, Life Insurance, 401k with employer match included,
- Relaxed vacation policy – employees have freedom to take paid time off as needed
- Exposure: Opportunity to represent VuePlanner/Giant Media at industry conferences and events
- Social: we routinely have social events, both in and out of the office