Manager, Programmatic Account Services

Description

Manager, Programmatic

Overview:

The Manager is a programmatic team leadership role offering an opportunity for an innovative problem solver to gain high profile exposure and experience with premiere global brands in a fast paced exciting and driven environment. The Manager will oversee and manage a team of new and experienced programmatic specialists executing campaigns across multiple channels, platforms and devices including video, mobile, social, display and native advertising. As a Manager, you will also work across disciplines including Strategy, Planning, Direct Investment and Analytics to facilitate best-in-class execution and service to clients.

The Manager contributes to team-level thought leadership and helps lead the team in developing audience based programmatic recommendations, presentation to internal and client teams, as well as buying operations that include setup, budget management and campaign optimizations to ensure client KPIs are achieved.

Your Impact:

• Evaluation of inventory sources, data, analytics solutions and technology platforms options in marketplace
• Comprehensive knowledge and defined expertise in programmatic buying, audience creation, campaign management and in-dash optimization techniques
• Manage and oversee campaign budgets and pacing
• Oversee audience planning, campaign management & optimization, measurement planning and data application
• Ensure trading teams are meeting all critical deadlines and client deliverables
• Work and collaborate with internal teams (direct investment, strategic planning, and analytics teams) as well as external (client), and vendor partners
• Prepare and as needed, present client facing communications as well as educational overviews to digital and non-digital stakeholders
• Ability to critically analyze and process data and an ability to effectively communicate findings in verbal and written form
• Critically evaluate the ability of data sources, inventory and media platforms to create competitive advantage
• Manage a team of programmatic specialists day-to-day helping to develop and promote the professional advancement of through training and mentorship
• Oversee flawless execution with direct campaign management in self-serve tools

Your Qualifications:

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience
• Microsoft Office (Excel, Word, PowerPoint)
• Ad technologies including data management platforms, DSP’s, SSP’s, ad-verification, and 3rd party data providers is required.
• Familiarity with viewability measurement (MOAT, IAS, DoubleVerify) and audience measurement (Nielsen DAR)
• Experience with ad serving solutions, tag management and operations a plus
• Familiarity with MMM, DMM or attribution modeling is a plus but not required
• Experience with HTML and Tableau is a plus

ABOUT XAXIS:

Xaxis is The Outcome Media Company. We combine unique brand-safe media access, unrivalled programmatic expertise, and 360-degree data with proprietary artificial intelligence to help global brands achieve the outcomes they value from their digital media investments. Xaxis offers managed programmatic services in 47 markets, including North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa.

GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.

The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us for more details.

Salary : $60,000 - $140,000