Media Specialist

Description

Introduction

Do you want to join an organization that invests in you as a Media Specialist? At HCA, you come first. HCA Healthcare has committed up to $300 million in programs to support our incredible team members over the course of three years.

Benefits

At HCA, we want to ensure your needs are met. We offer eligible colleagues an attractive benefit package that includes medical, wellbeing, dental and vision benefits along with some unique benefits including:

• Medical, Dental, Vision, Life Insurance and Flexible Spending
• Paid Time Off (PTO) and Personal Leave
• 401K (100% annual match - 3% to 9% of pay based on years of service)
• Academic Assistance and Reimbursements for Tuition and Student Loans
• Employee Discounts including Tickets, Retail, Mental Health Apps, Education Apps, Identity Theft Protection etc.
• Home, Auto, and Pet Insurance
• Employee Stock Purchase Program (ESPP)
• Short Term & Long Term Disability coverage
• Adoption Assistance
• Legal Benefits and lots more!

Learn more about Employee Benefits

You contribute to our success. Every role has an impact on our patients’ lives and you have the opportunity to make a difference. We are looking for a dedicated Media Specialist like you to be a part of our team.

Job Summary and Qualifications

HCA Healthcare has a 50-year history as an innovative healthcare leader dedicated to finding better ways to care for patients. Today, HCA Healthcare uses its scale, information systems and technology and data from 31 million annual patient encounters in its 185 hospitals and approximately 1,800 sites of care to provide patients superior healthcare with warmth and compassion. HCA Healthcare’s Media specialist will have exceptional writing capabilities to develop communications plans and related communications tools and materials that promote and protect HCA Healthcare’s reputation.

The Media Specialist is responsible for developing and deploying communications on behalf of HCA Healthcare that support key strategic initiatives to targeted audiences. The specialist must be able to grasp complex situations and have the ability to write content that is clear and compelling.

The specialist will work with a variety of subject-matter experts and communications partners to ensure that messaging, imagery and communications are in alignment with corporate style and brand guidelines. The specialist will establish and nurture critical strategic relationships with key stakeholders to ensure deliverables are aligned with HCA Healthcare’s business policies, strategies and priorities. An understanding of public relations as well as measurement and evaluation is valuable to this role.

What you will do in this role:

• Develop communications plans in support of company strategic objectives (e.g. managed care contracting, rollout of new company initiatives, etc.) for internal and external audiences
• Work with subject matter experts to write communications materials that are compelling and support the objectives of the identified initiative
• Edit and proofread documents and communications materials to meet brand and quality standards
• Serve as a designated writer on various writing projects as needed
• Assist in development of press releases, talking points, key messages, FAQs, etc.
• Manage and maintain repository of responsive media statements that meet quality and brand standards
• Develop template media relations plans to help HCA Healthcare affiliates leverage earned media opportunities related to enterprise-wide initiatives
• Facilitate timely responses to inquiries to HCA Healthcare website, both for internal and external audiences
• Update and maintain HCA Healthcare press kit materials and executive bios
• Manage production and distribution of daily news report
• Manage photo and video shoots as needed
• Maintain media lists

What qualifications you will need:

• Bachelor’s Degree is required
• 5 years of relevant work experience
• Experience developing effective communications plans
• Previous experience in media relations, public relations, or journalism
• Strong organizational and project management skills
• Exceptional writing, editing and proofreading skills

HCA Healthcare has been recognized as one of the World’s Most Ethical Companies® by the Ethisphere Institute more than ten times. In recent years, HCA Healthcare spent an estimated $3.7 billion in cost for the delivery of charitable care, uninsured discounts, and other uncompensated expenses.

"Good people beget good people."- Dr. Thomas Frist, Sr.
HCA Healthcare Co-Founder

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.