What are the responsibilities and job description for the Marketing Content Manager position at Helium 10?
About Us:
We’re Helium 10, the leading Software company for Amazon sellers. We move fast, really fast, so we need someone who can keep up. We’re experts at our craft (and if not, we become experts, fast!) and we hold each other to a high standard. Why? We’re shaping the future for Amazon sellers and our customers deserve the best. We make tough decisions, own up to mistakes, and above all, we find solutions to problems.
About the role:
As the Content Marketing Manager, you will be the architect of compelling narratives, creating content that captivates our audience and elevates our brand presence. You will lead a talented team, collaborating across departments to craft and execute content strategies that resonate with our target audience. In this role, you will primarily focus on Helium 10 social media content and events.
Responsibilities:
- Develop and execute a comprehensive content strategy aligned with business goals.
- Create an editorial calendar, ensuring timely and consistent content delivery.
- Produce high-quality, engaging content across various channels, including blog posts, articles, social media, and more.
- Collaborate with internal teams and subject matter experts to gather insights for compelling content.
- Lead and inspire a content team, fostering creativity and ensuring alignment with brand voice and messaging.
- Provide guidance on content creation, ensuring a consistent and compelling narrative.
- Analyze audience behavior and preferences to tailor content for maximum engagement.
- Leverage SEO strategies to optimize content for search and increase organic traffic.
- Implement metrics and analytics to measure content performance.
- Use data-driven insights to refine content strategies and maximize effectiveness.
Skills & Qualifications:
- Proven experience in content marketing with a strong portfolio of successful campaigns.
- Exceptional writing and editing skills, with an ability to craft compelling and shareable content.
- Strong leadership and team management skills.
- Familiarity with SEO best practices and content optimization.
- Analytical mindset with the ability to derive insights from data.
Benefits:
- Unlimited Paid Time Off
- Paid Holidays and Floating Holidays
- Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
- 401k with Employer Match
- Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
- Paid Parental Leave