What are the responsibilities and job description for the Product Information Specialist position at Hogarth Worldwide?
Hogarth Worldwide is the world's leading creative content production company. Born to make the best work brilliantly, we combine craft, insight and technology to bring creative work to life for many of the world's most famous brands.
A Hybrid working model
Once offices are fully open we will be moving to a hybrid working model, which will allow our employees to split their time between the office and other locations, something we hope will provide everyone much more flexibility to their working week. The expectation is that working life at Hogarth will involve working from the office for about 50% of the time for most people. Please speak to the Talent Acquisition team to find out more information.
The Product Information Specialist acts as a verifier of relevant vehicle facts, product accuracy, and general product compliance for all GTB communications for their assigned vehicles. This role reviews and provides direction on all images, claims, functionality, and messaging in each communication. The Senior Product Information Specialist also ensures that critical product information is proactively provided in advance for these communications, including digital, brand, paid and earned media opportunities.
They review all agency communications for assigned vehicles, emphasis is put on applied product information skills for content creation within the digital space – including model year PDM updates, MYCO site updates, Color and Trim projects, the maintenance of associated product grids and specifications, and securing samples and reference to provide visual direction to teams on any corrections or updates needed.
Major Responsibilities
- Investigate, retain, and apply robust vehicle knowledge for client and agency use. Ensure all communications associated with assigned vehicles are reviewed and commented upon accurately and within deadlines. Mentor other team members appropriately
- Provide updates of carryover vehicles – including What's New documents, claim updates and re-substantiation, PDM or other asset updates, Color and Trim changes and updates, and other related tasks associated with carryover vehicles.
- Active preparation and participation in product-related client deliverables, including Owner Site, Color and Trim, and sample and reference materials needed for CG updates and validation.
- Provide critical feedback to Product Information Supervisor for departmental improvements and progress.
- Ensure accurate depictions of cross-brand technologies like Ford Pass, SYNC, and other technologies/connected services are compliant within your vehicles.
- Attend client routable and associated meetings as needed.
- Attend shoots or other production activities as needed to ensure accuracy in all product depictions.
- Develop knowledge of departmental best practices, including updating claims and affidavits, client interaction, product reviews, and insight regarding the entire automotive industry
KNOWLEDGE AND SKILLS
- Ability to work independently in an off-site capacity
- Willingness to embrace a creative culture and continuously evolve with client and industry needs
- Ability to put in extra effort, time and commitment for client deliverables
- Ability to distinguish between critical details and unimportant facts
- Effective communicator with ability to concisely identify and convey pertinent information
- Ability to manage multiple projects under tight deadlines
- Proficient with computers and willing to learn new applications as they become relevant
Makerhouse is a bespoke multi-disciplinary, creative production house. Built by combining the best design-centric maker capability and production operations expertise. Our specialist center of excellence has a globally connected footprint with locally integrated agency client creative partnerships. As well as expanded partnerships across WPP to amplify our offering when needed.
We're one-part strategic production operations with best-in-class institutional expertise.
And one-part always-on content studio with special-ops design-centric makers and integrated client brand governance.
#LI-AF1 #LI-Hybrid
Diversity and Inclusion
Hogarth is committed to diversity and inclusion, through our ideas, our people, how we behave and conduct ourselves. Creating a truly inclusive culture at all levels of the organisation that encourages different points of view, making Hogarth not only a better company and place to work but an environment where everyone experiences connection, opportunity and a sense of belonging.
Please contact careers@hogarthww.com if you need the job advert or form in another format.
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